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Should you avoid using the color green in your marketing, advertising and promotions since today it makes many people think (negatively) of BP? This includes all branding and printed pieces like direct mailings, postcards, promotional flyers, and newsletters Read More

If you are having difficulty in integrating an online store to your existing site, this is a solution that might end your miseries: Vendr Read More

Six pros and cons of outsourcing your social media marketing campaign, plus ways to make it more beneficial to your business Read More

How about a contest?

Most votes by midnight, July 15th gets a GREAT prize.

Details inside Read More

On June 15th, MarketingProfs hosted a webcast, titled “8 Stages of Listening: How to Monitor, Analyze and Participate in Customer Conversations using Social Media”, featuring Jeremiah Owyang from the Altimeter Group. This one hour webcast was jam packed with information and to help make it easier to digest it was broken down into three main topics: 8 Stages of Listening, Developing a Listening Program and Identifying Specific Business Objectives. Below are a recap and the social media lessons learned from Jeremiah Owyang Read More

This guide shows you how to create a product video with logo of your company or site by using screen recorder and image creation software. In this way, there will be more potential customers come after your video logo, and you protect your video copyright at the same time Read More

Choosing a blog name is surely an important aspect of your business or online presence. So, don’t make it in a rush. Instead invest your time and brainstorm some ideas, prepare a list of favorable blog names and choose the best one Read More

We know recommendations and referrals are important. How often do you proactively promote the products or services that you actively use to other businesses? Read More

Make no mistake, this is a tale of woe. I’m dumping a long-term service provider for one reason. Their customer service pushed me over the edge. Read More

The value of writing a business plan is often debated in the entrepreneurial community. For every successful business that was launched with Read More