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This is a great post for those who are new to brand storytelling. You'll learn about how to get started with these concrete examples. Read More

Now we have the disavow tool in Google Webmaster Central - but should you use it? And for what links should it be used? Read More

There is nothing worse than having to waste time and energy dealing with spam when you’d rather be getting important things done. Read More

How you describe yourself and your business can make a huge difference in the level of your success. When is the last time you took a close look at all of your profiles? Watch this short video on how to create the most effective profiles. Read More

The Dublin Web Summit was held earlier this week. One of my favourite talks was by Joanna Lord from SEOmoz, Joanna had some great insights into how marketers could be doing things differently, and gave the audience 4 great takeaways on how they could improve their Conversion Rate Optimisation (CRO) Read More

Here are some of the reason on why do I respond to each and every comment on my blog and why you should too: Read More

In the era of social media, you'd think Virgin America would care more about customer service. And that Sir Richard Branson, a customer service God, would, too. Read More

Every day I see tweets from Jeff Bullas linking to his Social Media and Online Marketing blog posts - and they are all an excellent read. He knows his stuff and conveys it to his audience in an engaging way. Being listed in the Forbes Top 50 Social Media Influencers is just one of his many achievem Read More

Unless you have that extra something, a certain amount of appeal and yes, lots of material to back you up, being noticed in the world of blogging is tough mate. Read More