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Last summer Papa John’s conducted Papa’s Specialty Pizza Challenge, a crowdsourcing campaign. Consumers were asked to create and submit recipes for interesting new pizzas. Here are six lessons from Papa John’s about crowdsourcing product creation. Read More

My online business has experienced several ups and downs over the past couple of years and as we wind down to the end of 2010 I thought it would be a good idea to analyze the main errors I made in efforts to ensure you don’t make the same mistakes as well as to gauge if I truly did learn anything. Read More

My motivation today for writing this post was partly to not have to think too hard and partly to share an example of a great customer service experience.I’d also like to encourage you to contribute an example of a great customer service experience to Stan Phelps’ “The Purple Goldfish Project: How t Read More

Braintree has an impressive roster of customers - 37signals, Airbnb, github, OpenTable, and more. And that's with a team of under 20 people. That's not why I interviewed CEO Bryan Johnson though. I wanted to learn why their company culture is so unique, why he doesn't hire traditional managers, and Read More

We just talked about what you should do to make your LinkedIn profile stand out. Now you should be looking at ways to use LinkedIn to find some new opportunities and help people. One of the best things a sales person can do that will build their online credibility and personal brand is to use Linke Read More

Doing SEO strategy right takes targeted competitive insight and very specific recommendations, beyond any SEO basics rulebook. And ideally a good relationship with the product (site) manager.

Over the next few posts, and starting with this one, I’m going to share with you a detailed 8-step proce Read More

Here are 5 Christmas advertising Ideas for Small Businesses you can use. Considering that Christmas is almost here, it might be a little hard for you to pull all these off. I apologize for posting late. But I encourage you to pick just one of these ideas and put it into practice...

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Welcome to “The CCC PF Guest Blogging Extravaganza” – the first ever Personal Finance Guest Blogging Contest. This is a chance to win big prizes and share your knowledge of personal finance topics. Read More

When marketing your brand this year you probably have faced challenges this year as many small businesses have. Rather than groaning about them, letting them spoil your holidays or worse let them follow you into next year here are tips on how to give three of them the boot.

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