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The world’s oldest profession involves selling. One might even argue about which came first – the selling or the sex? In fact, selling and sex are so closely related that succeeding at either one of them can be euphoric, addictive, and good fun.

You have the freedom to SELL! You can sell as much as you like, to whomever you like, for whatever the acceptable rate is, without exploiting yourself Read More

Before you spend one dime on a new venture, make a break-even analysis to determine whether your small business is likely to make money. Check out this article at Nolo.com to learn more about how a break-even analysis could save you money, time and effort when starting a new business. No one can be certain whether your company will make money or not, but with a break-even analysis you will get a Read More

Working cross-culturally definitely has its rewards, but it’s important to make efforts to understand the differences between your own habits and the expectations of those where you are doing business. Taking a look at working in Britain versus American for instance. There are more similarities than differences between Brits and Americans, but understanding the nuances helps. Read More

One of the greatest opportunities to get media coverage - for any size company - is when a national story occurs. When that national story is a tragedy or disaster, however, companies must walk a fine line with their publicity-grabbing intentions so as to not be seen taking advantage or profiting off the disaster. Read More

In 'real world' shopping you can look your customers right in the eye, chat with them and thus understand what they want, or guide them to a certain item. And if they come back again and again, it's partly because they like you or your staff, as much as liking your product (unless you're in a specialized field). Read More

A business blog is 100% free and perhaps the most effective way to promote your business and attract new clients. But the pressure to come up with relevant topics day-after-day, week-after-week, can be enormous. Whether you are just beginning or are a seasoned veteran, here is my list of suggested topics.
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How lessons learnt during martial arts training can be applied to business. Even if you don't do martial arts - there is some learning here for everyone! Read More

A key part of small business marketing is ensuring your potential customers are aware that your brand exists. Here are three simple tips. Read More

An effective, yet inexpensive way to build awareness for your small business is to partner with other local businesses in your area. Read More