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Five handy rules of thumb to keep in mind when you're thinking about adopting marketing technology solutions. Read More

Listening has always been important, but now in the world of social media where conversations are amplified, repeated and spread at a much faster rate than ever before, listening has become even more critical. Many of us, particularly freelancers, don't have teams of people responsible for customer service and support to help make sure that we are Read More

Starting a family business presents many challenges, experts say, but sisters Brenda and Mary Maher bucked the odds with their successful baking business Cakegirls. Read More

There are many dynamics working against the dollar and for the Canadian dollar. I don't claim that these are the ONLY reasons but I do believe that they are very important dynamics that are all collectively working at the same time to bring down the USD/CAD currency pair. Read More

Yahoo Pipes is a powerful composition tool to aggregate, manipulate, and mashup content from around the web. Frankly, it has been around for a couple of years now and while it's advanced a bit, I don't think it has ever really caught on in a big way. The interface is a little funky and takes some getting use to, but once you do, it's a pretty cool Read More

Steven Bachert wants you to do something that, at first blush, may surprise you: he wants you to stop “handling” objections. How can you do that and still succeed as a salesperson? Listen to this week's episode of the Sales Management 2.0 podcast to find out... Read More

As a smart business person, you probably know that there are no such things as magic words, particularly in a culture that has been saturated with advertising. But there's something else you should know: Not only do magic advertising words not exist, several of them actually work against you. Read More

With all of the things that must be juggled to keep a business profitable you deserve some free advice that will help out your online marketing campaign. We've put together a few simple tips to help out any small business with search marketing. Read More

Free live chat software allows you to answer customer questions (increasing conversions!) and acquire insights into website usability at the same time. Read about my experience and get suggestions for free software you can try. Read More