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How is your Hotel turning ordinary into extraordinary?

Creating that breakfast tray that makes the guest feel extra special is all about the little x-factor that makes a micro-moment shareable. Often when I talk about Social Media Marketing, I put this in context with change and transf Read More

What comes to your mind when I mention Hostel?

Hostels are cultural phenomena that for many perceive to mostly be geared towards youth. And it has also been called Youth Hostels. Today’s Hostels is typically low-priced social accommodations where travelers rent a bed, usually a bunk be Read More

In today’s world, many people have grown passionate about developing and maintaining businesses within the Hotel industry. If this is the case for you, you’re likely interested in ensuring that your Hotel business becomes as profitable as possible. Luckily, there are many digital marketing strategi Read More

What does the Millennial market segment mean for Hotels?

When you think about millennials, what do you think you know? For starters, you probably assume that technology is important to this group, and you’d be right. They’re used to it—they’re digital natives after all. They’ve led the Read More

Is the Hotel customer satisfied only because expectations are so low, and no one is doing better?

In today’s markets, it is not enough for Hotels to just satisfy the customer, you have to identify new ways to optimize and think above and beyond customer expectations. Even if your Hotels is 2-sta Read More

How are your pitching your Hotel business ideas to raise fresh capital?

For an entrepreneur to set up and operate a successful Hotel company, they will need to raise a fair amount of capital.

This can, unfortunately, pose a problem for many. It is essential that the Hotel Read More

Why is the Customer Experience important for Hotels?

Customer experience is fast becoming a commodity. Hotels that are succeeding and innovating are raising the stakes attracting new uncontested markets. Your Hotels customers are no longer benchmarking your customer experience based on Read More

The Hotel business is one that is lucrative and tends to make money, especially in tourist areas. This is because people are looking for a comfortable home away from home and Hotels usually do the trick. If you want yours to stand out from the many Hotels out there, you have to ensure you make the Read More

The Hotel business faces the same automation and technology adoption challenges as the rest of the hospitality sector. It can learn lessons and show others how to make the best use of technology with some clever deployment of new ideas and cutting-edge IT. Read More

Do your Hotel want more Direct Bookings from Social Media?

Many Hotel uses various Social Media channels to try to help drive more direct bookings. Sadly, many struggles generating more direct bookings if any.

Are you ready to discover how Social Media can reach targeted Read More