Martinzwilling submitted the following stories to BizSugar

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. But, contrary to what most people preach, it isn’t entirely free. Most social media outlets don’t require a subscription charge, but they certainly always require an in Read More
Starting a new venture still costs real money, even though the entry price has come down dramatically in last few decades. For example, I come from a software background, and back in the early PC days, it could easily cost half a million dollars for a team of professionals to produce a commercial p Read More
Most entrepreneurs who start a company alone soon come to the conclusion that two heads are better than one – someone to share the workload, the hard decisions, and the costs. In a moment of crisis, you may be tempted to take on the first person expressing interest as a co-founder. This would be a Read More
The challenge for all of us in business is to improve competitiveness by improving employee productivity and reducing costs. According to Gartner, one of the biggest drags on productivity is employee engagement, still hovering around 30 percent, and costing our businesses over $450 billion per year Read More
As a long-time mentor and advisor to new business owners, I can attest to both the need for mentoring, and the satisfaction that comes from watching an aspiring but tentative entrepreneur grow into someone capable of changing the world. Business is not rocket science, and one-on-one guidance face-t Read More
With the cost of entry at an all-time low, and the odds of success equally low, more and more entrepreneurs are starting multiple companies concurrently. This “parallel entrepreneur” idea has been around since at least the days of Thomas Edison, and for the new generation of entrepreneurs, who have Read More
The majority of business professionals I meet these days accept that we are now deep in the digital age, where mountains of data are gathered on everything we do, online and offline. Yet most executives are struggling with how to harness this data with artificial intelligence and machine learning, Read More
Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately Read More
Based on my own business experience of many years on both sides of the owner-employee role, I believe that one of the quickest ways to improve your employee career is to think like an owner. Conversely, the best owners are those who relate to the positions of their employees. I’m convinced that is Read More
It’s easy to say to people on your team that they must be accountable for their actions, but it’s not so easy to tell them how to do it. It’s even harder to give them the mindset of wanting to be accountable. In fact, many business leaders forget that they are the role model for accountability, and Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!