Today’s customers are overloaded and overwhelmed by too much information, so making a decision is a challenge. You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t unde
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Martinzwilling submitted the following stories to BizSugar
10 Key Principles To Drive Customer Decisions Today
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2030 days ago
Made Hot by: OpenSourceMedia on March 19, 2019 5:04 am
5 Keys To Boosting The Performance Of A Business Team
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2031 days ago
Made Hot by: thecorneroffice on March 21, 2019 10:45 am
It takes an effective team to attract and serve a community in business these days. With real-time online reviews and feedback via the Internet, and instant relationships via social media, a voice from the top that is inconsistent with what is heard from the firing line defines a dysfunctional and
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10 Business Plan Tips Too Many Entrepreneurs Forget
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2033 days ago
Made Hot by: businessgross on March 15, 2019 2:46 pm
If you want people to invest in your idea, then my best advice is first write a business plan, and keep it simple. Don't confuse your business plan with a doctoral thesis or the back of a napkin. Keep the wording and formatting straightforward, and keep the plan short. For minimum content, see my o
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7 Facts Of Business Life People Learn From Experience
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2036 days ago
When I started mentoring entrepreneurs and startups a few years ago, I anticipated that I would get mostly tough technical questions, but instead I more often hear things like “Where do I start?” I find that the basics are actually the hardest to answer, just like your parents found out when they f
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9 Strategies For Maximizing Your Social Media Impact
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2037 days ago
Made Hot by: fundpr on March 12, 2019 8:40 am
If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. There are many ‘experts’ out there telling you how to do it, or even offering their services. But very few are talking about how to measure your results and retu
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7 Lessons From Airbnb and Uber On Customer Values
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2038 days ago
Contrary to popular myth, to be a disruptive new businesses, you don’t always need an innovative new technology to win. Many notable recent successes, including Airbnb and Uber, have done it by finding disruptive customers, with essentially no new technology. They seek customers willing to decouple
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5 Alternatives To Shutting Down A Struggling Startup
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2040 days ago
Made Hot by: JoshRed on March 9, 2019 12:46 pm
If you are just plain tired of working so hard, or your startup is not getting the traction you expected, should you shut down cleanly, or just file for bankruptcy and walk away? For those who think that bankruptcy is the easy way out, think again. Bankruptcy should always be the absolutely last re
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Customer-Centric Strategies Win Over Product-Centric
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2042 days ago
Is your marketing focus product-centric or customer-centric? If you only sell products, it’s time to realize that times have changed. With a wealth of products now available, customers look for the most memorable experience, not just the best product. These days, a fun shopping experience, or no-qu
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Keys To A Winning Public Profile, Online and Offline
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2043 days ago
With the reality of LinkedIn, Facebook, and dozens of other websites profiling you, the old-fashioned written resume is an artifact of a hiring practice that is now superfluous. The real “resume” that you have to live with is everything that you or anyone else has posted about you on any site on th
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6 Keys To The Best Social Media Platform For Business
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 2044 days ago
Made Hot by: NolanGreen on March 6, 2019 11:38 am
An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? The right answer is that not all of these are worth your att
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