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Today, no company can control all the conversations that take place about the company’s products and services. Building a brand is increasingly important to success. Here's why you should focus on building a strong brand and not just focus on building a strong business. Read More

We all experience failure at some point in our lives. Nine out of 10 startup businesses fail. But, there are two common mistakes made by businesses that fail and you can learn to avoid those mistakes. 
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Most offices aren’t built with our well-being in mind (or for getting actual work done). The typical full time employee spends eight hours a day sitting at a desk away from sunlight. Want to improve the creativity, productivity, health, and happiness of your employees? You'll want to read this. Read More

Science confirms that it's good to be good. When you help another person, that person isn’t the only one who reaps the benefits. You benefit too. Read More

Three awesome online/mobile tools that can help you run your startup more efficiently and for less cost. Leverage these tools to improve social media, customer services, and reduce legal costs. Read More

You might be tempted to buy a “ready-made” logo you found at an online logo store. After all, it costs only $99 and you can personalize it with your business name. Don’t do it. “Ready-made” logos that you find in logo stores do nothing to help your business stand out and expose you to legal risk. Read More

Interesting research about productivity and efficiency. If you're a business owner, or if you are trying to improve your own productivity, this is an important read. Read More

It's 2016. If your website still looks like it was created in 2010, you should consider a redesign. And if you don't have a dedicated digital home for your business, you're falling behind your competitors. Here's a great collection of tips, best practices, and resources. Read More

Regardless of how meetings are organized and how long they last, they are challenging for participants. What can you do to be more effective in meetings? The answer lies in learning to be a more persuasive communicator. You can do at least five things to improve your communication skills. Read More

Most customer service teams respond to customers with sympathy. Sympathy is rarely an ideal response to a customer’s problem. Here's why. Read More