These stories submitted by Martinzwilling will be featured BizSugar's homepage

Everyone in the business world has heard of the old bestseller by Geoffrey A. Moore titled “Crossing the Chasm,” but most entrepreneurs have no idea how it relates to them. In fact, it’s all about the “focus” required to get early stage technology products across the deadly chasm from early adopter Read More
After a frustrating meeting with a small business client recently who didn't "have time" for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy. Read More
Every business needs repeatable processes to grow and thrive, but modern business processes need the right people to make them efficient and productive. In addition, today’s customers judge a company by perceived people relationships through social media, phone conversations, and sales experiences. Read More
A question that I still hear debated often is whether a new startup growth strategy should focus on user count or profits. First of all, the glory days of “dot.coms” are gone, when investors “didn’t care” about profitability, and all the big money was focused on user count growth. Read More
Is it possible to be successful in business and not fulfilled? The answer is a resounding yes today, and I’m convinced that it will be even more true tomorrow, as young idealistic entrepreneurs try to adapt to the long-standing business culture if success is only measured in the money you make for Read More
Most entrepreneurs who start a company alone soon come to the conclusion that two heads are better than one – someone to share the workload, the hard decisions, and the costs. In a moment of crisis, you may be tempted to take on the first person expressing interest as a co-founder. This would be a Read More
The challenge for all of us in business is to improve competitiveness by improving employee productivity and reducing costs. According to Gartner, one of the biggest drags on productivity is employee engagement, still hovering around 30 percent, and costing our businesses over $450 billion per year Read More
As a long-time mentor and advisor to new business owners, I can attest to both the need for mentoring, and the satisfaction that comes from watching an aspiring but tentative entrepreneur grow into someone capable of changing the world. Business is not rocket science, and one-on-one guidance face-t Read More
The majority of business professionals I meet these days accept that we are now deep in the digital age, where mountains of data are gathered on everything we do, online and offline. Yet most executives are struggling with how to harness this data with artificial intelligence and machine learning, Read More
Based on my own business experience of many years on both sides of the owner-employee role, I believe that one of the quickest ways to improve your employee career is to think like an owner. Conversely, the best owners are those who relate to the positions of their employees. I’m convinced that is Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!