These stories submitted by Martinzwilling will be featured BizSugar's homepage
Why It Pays To Focus Your Business On A Narrow Niche
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 1972 days ago
Everyone in the business world has heard of the old bestseller by Geoffrey A. Moore titled “Crossing the Chasm,” but most entrepreneurs have no idea how it relates to them. In fact, it’s all about the “focus” required to get early stage technology products across the deadly chasm from early adopter
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7 Steps To a High Return on Your Investment in Social Media
Posted by martinzwilling under StartupsFrom https://www.inc.com 1974 days ago
After a frustrating meeting with a small business client recently who didn't "have time" for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.
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8 Advantages of Leader Focus on People Versus Process
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 1977 days ago
Every business needs repeatable processes to grow and thrive, but modern business processes need the right people to make them efficient and productive. In addition, today’s customers judge a company by perceived people relationships through social media, phone conversations, and sales experiences.
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How To Set A Balance Of User Growth Vs Profitability
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 1982 days ago
A question that I still hear debated often is whether a new startup growth strategy should focus on user count or profits. First of all, the glory days of “dot.coms” are gone, when investors “didn’t care” about profitability, and all the big money was focused on user count growth.
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7 Steps For Assuring Business Success And Fulfillment
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 1985 days ago
Is it possible to be successful in business and not fulfilled? The answer is a resounding yes today, and I’m convinced that it will be even more true tomorrow, as young idealistic entrepreneurs try to adapt to the long-standing business culture if success is only measured in the money you make for
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7 Whirlwind New Venture Partner Marriages To Avoid
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 1989 days ago
Most entrepreneurs who start a company alone soon come to the conclusion that two heads are better than one – someone to share the workload, the hard decisions, and the costs. In a moment of crisis, you may be tempted to take on the first person expressing interest as a co-founder. This would be a
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6 Tips to Boost Workforce Engagement and Motivation
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 1991 days ago
The challenge for all of us in business is to improve competitiveness by improving employee productivity and reducing costs. According to Gartner, one of the biggest drags on productivity is employee engagement, still hovering around 30 percent, and costing our businesses over $450 billion per year
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7 Lessons From A Long-Time Mentor On Value And Impact
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 1992 days ago
As a long-time mentor and advisor to new business owners, I can attest to both the need for mentoring, and the satisfaction that comes from watching an aspiring but tentative entrepreneur grow into someone capable of changing the world. Business is not rocket science, and one-on-one guidance face-t
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How To Be A Leader When Machines Are Smarter Than You
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 1994 days ago
The majority of business professionals I meet these days accept that we are now deep in the digital age, where mountains of data are gathered on everything we do, online and offline. Yet most executives are struggling with how to harness this data with artificial intelligence and machine learning,
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8 Career Advancement Principles Of Ownership Thinking
Posted by martinzwilling under StartupsFrom https://blog.startupprofessionals.com 1998 days ago
Based on my own business experience of many years on both sides of the owner-employee role, I believe that one of the quickest ways to improve your employee career is to think like an owner. Conversely, the best owners are those who relate to the positions of their employees. I’m convinced that is
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