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Intellectual property (IP) needs to be identified before it can be protected but that is not where it stops for crowdfunding. Before launching a crowdfunding campaign or any financing presentation, do your research and look out for others’ IP. The last thing that you wish to do is labor over a camp Read More

Discover your current and/or potential customers by looking internally and at the competition. Who would be interested in your product/service/invention? What similar items are on the market and who’s purchasing them? On the flip side, what markets have the competitors possibly overlooked? Read More

For rewards-based crowdfunding, people often think of the process as solo or partnered. Although many crowdfunders do succeed baring the weight of the campaign alone, a strong project management team is always an asset. According to IndieGoGo, team-based campaigns raise 80% more funds! This princip Read More

While information on due diligence and portal algorithms may aid project creators and investors, these topics are also pertinent to those deliberating an equity funding portal of their own. Although the final regulations have yet to be determined in North America, those interested in creating a web Read More

Equity crowdfunding platforms encounter several challenges. The SEC knows this better than most, but there are more than just regulations standing in the way of this industry. While investors and project creators must tread carefully when raising capital, the many portals online face several obstac Read More

Most crowdfunding portals outline the basic steps for success, yet even when followed, many projects never find their way onto the website’s featured page. Although some websites like Indiegogo have kindly explained the algorithm used for project placement, a lot of portals’ internal algorithms are Read More

Traditionally, an entrepreneur would present directly to a group of VCs about an investment opportunity in his or her startup. Although there are now other ways to entice investors, campaigners should still borrow elements from this presentation style and adapt them into video format. Read More

Do not let your eagerness get the best of you. Although financials have a vital role in moving any idea or product forward, there are a few things one must ask him- or herself before launching a crowdfunding campaign, ensuring absolute readiness and security. The following set of questions, known a Read More

Trolling the web for crowdfunding tips could yield myriad results, many of which are overdone, inapplicable, or even down-right wrong. The following advice is a compilation of the best — these are the fundamental crowdfunding tips to keep in mind. To avoid redundancy, we’ve kept things brief and to Read More

Crowdfunding may pressure investors through increased competition. VCs typically focus on certain industries, so the effects will be minimal as most relevant start-ups prefer funding from a VC over a crowdfunding site — at least for the time being. This is especially true for the big-idea projects Read More