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You know why we love Santa so much? Because he knows us. He knows each kid on his list and he knows when a kid has been naughty or nice. He rewards the nice so why shouldn’t you?
Know your customer. Know their birthdays, anniversaries ,when they made their first purchase, their favourite dish in y Read More

Learns more about retirement savings plans for your small business in this free Webcast Feb. 23 sponsored by the U.S. Department of Labor's Employee Benefits Security Administration. The webcast will be from 2 to 4 p.m. EST and cover options ranging from employee pensions to savings incentive match Read More

Arguments from lawmakers often portray employees as victimized and in need of assistance as the reason for heavy amounts of labor and other regulations placed on business. While business owners frequently complain about the expense, the general perception may be that this is largely self-interest o Read More

Prices of many commodities, from cotton to corn, are on the rise. As a result, a slew of companies -- clothing retailers, industrial products manufacturers, paint distributors, etc. -- are feeling the pinch. Even the mighty McDonald’s Corp. recently indicated it might have to raise prices, thanks t Read More

Structure your business around who you are. Being authentic is a sure fire way to differentiate your business from others. Not only is it easy to come up with great marketing strategies, but it becomes fun to get and keep custoomers. Read More

Google and Bing have confirmed that links from Twitter are being used as factors in their search rankings. But how are social signals being used and what can you do to make this work to improve your rankings? Read More

Yes. Ok. Will do. These words can be trouble if they’re not used responsibly in the workplace. Today’s work environment is like none we’ve ever experienced before. Read More

I wrote in a recent Blog post about how content is king again. It’s true: Online media properties with fresh, relevant, updated daily content are as hot as steak sauce at a Texas barbeque festival. Venture capital companies, banks and media holding corporations are lining up, one by one, to raise t Read More

So what are the biggest mistakes Companies make using social media? Here is my not so sweet sixteen... Read More

Lady Gaga built a brand from scratch and is now, according to Anderson Cooper, “the most talked about entertainer in the world”. Lady Gaga didn’t get famous by accident, she diligently studied “the art of being famous”. All business owners can learn from her. Here's why. Read More