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How can you generate more sales online, and increase your web site's sales conversion? Improve your copywriting! A personal endorsement is a great place to start this strategy. Here are details on using a compelling personal endorsement to sell more product online. Read More

Part of striking a healthy work-life balance that I often talk about with clients is not thinking about work when you're taking time off from work. If you've organized things right before you left, you shouldn't have to worry about your business commitments while lying on a beach somewhere. Read More

When cross-cultural challenges effect international sales, remember that we all respond to stories. When prospective clients hear a story where they can identify themselves, this usually brings questions to the surface and opens the dialog. Read More

PeHub reports that Tony wanted to IPO, but Zappos's VC backer, Sequoia's Michael Moritz, craved liquidity and forced the sale. This jibes with a survey we reported that showed, more than anything else, VCs these days are "very worried about exits." Read More

From Webpreneur to consultant the editors of About.com's Entrepreneurs page claims these ideas for small business startup will all cost you less than $20. The low budget startup is designed to remove barriers for getting into business but also to create a business with little overhead and hopefully little or no debt before generating revenue. Read More

“I'm starting an online business — where do I start?”. It's broad question, but is one that comes up repeatedly on small business forums and discussion boards. Of course, an online business is merely a vehicle for the product or service you are selling. So starting a Web-based business — and making it a success — will take more than just “getting Read More

In the course of developing a small or home business, many opportunities may come about. They're not necessarily all at the same time. Read More

Blog reader insights captured from comments and compiled into one great list. Read More

With all the talk around here lately about social media's place in business, customer interactions and service recovery, and marketing strategies for growth, I've been thinking more about how the world of marketing and doing business has changed with the digital/social "revolution". Read More

This post shares 7 tips for small business blogs giving advice on how to start one and what content you may want to include. The post suggests studying other blogs in your business niche and making decisions about the purpose of your blog. It also gives recommendations for how to seek out other similar blogs in your business niche. Read More