BizSugar.com › User › HeatherStone › Voted

How Would You Market & Promote My Upcoming Book Smarter, Faster, Cheaper? A call for ideas for marketing a new book by David Siteman Garlan Read More

I am tired of hearing B2B sales people take a passive approach to sales. Our job is to drive revenue… M-O-N-E-Y. Why would someone choose to be a front line B2B rep if they don’t have a little “hunt” in them? Maybe it’s because they like the money, but there is a difference between selling and taking orders.. Read More

When raising capital for your next business venture, think about the shorter term early exit strategy as a possible approach. Ben Yoskovitz explains this strategy involving a lower initial capital investment and an exit by the founder in 3 to 5 as opposed to 7 to 10 years owning a considerably bigger piece of the company. Ben says early exits are more popular with angels and founders than with VCs, who prefer to invest larger amounts over a longer period. Still, Ben adds, the early exit venture offers the opportunity for a founding entrepreneur to get out early with what he calls "life changing money" and the chance for an angel investor to see a rapid and excellent return Read More

A Twitter resource for businesses to learn how to start a Twitter marketing and Twitter networking plan with a tweet plan and strategic networking Read More

One of the more popular advertising techniques for online retailers is affiliate marketing. Read our new blog "Affiliate Marketing Basics" and learn how agreements work, commission methods, and mor Read More

Have you ever badmouthed your competition? Here are 4 rules to remember so that you keep a positive attitude towards your competition. Read More

Knee-jerk regulations proposed by the US government could crush funding for smaller businesses. Do you want civil servants deciding if your business is fund-worthy? Read More

Claiming your venue on foursquare provides business owners with a ton of benefits. Access to foursquare Stats is one benefit. Do you use foursquare Stats Read More

It's been really difficult to find time to blog for the last few weeks, and I have a feeling it's going to get worse before it gets better. I'm taking a couple of evening classes that have turned out to be more time consuming than I expected, plus I've taken on a slightly larger role at work. Add in a little time for exercise (including the mountain bike I bought recently), and a very little time for relaxation, and I'm spent! I definitely enjoy blogging, especially when inspiration strikes, but lately it seems like I've been rushing through it so I can move on to the many other things I need to accomplish.. Read More

It struck me how similar customer relationships are to a marriage. Initially, there's the wedding - that exciting part when you land the contract and everyone is full of energy, anticipation and eagerness to please Read More