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The idea that you can make money by giving something away is no longer radical. But until recently, practically everything "free" was really just the result of what economists would call a cross-subsidy: You'd get one thing free if you bought another, or you'd get a product free only if you paid for a service.

Over the past decade, however, Read More

Searching for a government grant or no-interest loan to start a business? Don't waste your time.

"I've worked in small-business development since 1989 and there have never been any special programs for women and minorities in terms of easier access to money," says Lori Kravets, executive director of the Growth Opportunity Connection, a non Read More

A selection of the top 10 articles on critical trust issues as chosen by one of the world's foremost global IP strategists. Read More

Lawmakers in Washington have dithered and debated while the health insurance crisis has grown increasingly worse. At last count, skyrocketing costs have forced 47 million Americans to forego insurance and put their health at risk. The majority of those work in small businesses. At the state level, however, a number of progressive governors, have ta Read More

Depending on who is being targeted, when, and at which stage of the consumer buying process, a range of media could be considered most effective. The popularity and influence of different media can also change over time. A few recent studies illustrate this point.

Advertising inserts are still influential when it comes to making purchasing dec Read More

Online job boards and newspaper classifieds suffered declines in advertising for help, making it essential that small businesses find new ways to reach the people they want to recruit. Read More

There are many efficient SEO techniques to optimize your business's Web site, and then there are nefarious methods, which not only ruin your reputation and get your site banned from Google but also have legal ramifications. Read More

The king of high-end tchotchkes (Richard Thalheimer, former CEO and chairman of The Sharper Image) and queen of low-end tchotchkes (Lillian Vernon) have been dethroned. Their bankruptcies were expected. How could this happen? Both Vernon and Thalheimer launched businesses without paying their dues. Ultimately, neither of them knew what the hell th Read More

I liked the comparison between large and small online businesses in that the smaller business can be nimbler and potentially deliver better service without it costing much more if anything. Read More

An interview with Seth Godin in which he explains the importance of knowing when to quit. Of course, it's not really about quitting. More like "don't get started unless you're willing to sacrifice and go all the way not matter what." It also seems to be able weighing possibilities better and ignoring all but the low hanging fruit (my take on Read More