BizSugar.com › User › Pixel_pro › Voted

I recently read a blog post in which the author claimed, “The days of gaming Google are over.” What an absurd statement. If you are an SEO, gaming Google is what you do. As long as Google uses algorithms to serve up search results, there will always be a way to exploit it. The polite term that we u Read More

We’re all under pressure to create compelling content that is good enough to attract links. But creating that of quality can be time consuming and expensive. Video interviews with recognized experts in your industry are a terrific and affordable way to create outstanding content with the potential Read More

Landing pages are designed for one basic purpose: to generate conversions. This may include selling a physical product, selling a digital product, generating leads, or even attracting email signups. You can improve the conversion rate of your landing page by following the tips listed below. Read More

Understanding Google search – the Webmaster guidelines, the PPC platform, the relentless algorithm updates, and so on – is part of the job description for those of us in the digital marketing field.
Small business owners didn’t sign up to be online marketers – but they are. Thousands of digital ma Read More

With those millions of adults checking their phones an average of 150 times daily, studies show, marketers have a potential 35 billion opportunities each day to get a mobile message through to their intended audience.

Mobile has become the dominant way the world connects. Research shows that som Read More

Obtaining backlinks from authoritative, relevant sources can prove essential in boosting the search ranking of a website. But did you know that low-quality backlinks can have the opposite effect by lowering a website’s search ranking – or worse, having the website removed from Google’s index altoge Read More

In May, the new Google Search Console (GSC) Search Analytics Report was made available.

This release, followed by debut of the Search Console API, made it easier than ever to take advantage of Google’s own measurement of your site’s movement in SERPs.

Unfortunately the Search Analytics Report Read More

Optimizing a website to rank for a specific keyword or phrase is hard enough, but it’s even harder when the keywords are related to geographic locations. Unfortunately, though, many small business owners need to rank for keywords such as this, as it yields the highest conversion rates.

So, how c Read More

Fans who are willing and able to dedicate their own time to support a brand online, or in person.

Advocates are 83% more likely than others to share information about products with their network.

But how does a brand get regular fans of its work to shift from a passive consumer of informatio Read More

Storytelling may be the most overused buzzword in marketing today, applied to everything from brand films and SlideShare decks, to Facebook posts and Vines. Companies are “storytellers” and consumers are being spun a yarn, whether they realize it or not.

The application of the term storytelling Read More