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How do you spot a profitable client in a line up? It’s a tough question but an important one. Your most profitable clients are about more than billings – they value what you do. They also pay you on time, and they pay you what you charge (willingly). If you can find and keep profitable clients, you Read More

There are so many complexities that go into running a small business, and it’s easy to feel like you’re drowning in responsibilities. It’s imperative that you’re very mindful of the quality of customer service you’re providing because this can ultimately determine whether you’re creating a one-time Read More

The same general SEO (search engine optimization) “rules” apply whether you’re selling to consumers or other businesses. But B2B buyers are even more diligent than consumers about doing online research before making any purchases. That means before you can even hope to get a meeting or have them co Read More

It’s common that a small business will experience regular cash flow ebbs and flows. While this is normal, it’s not optimal. The goal should be to make your cash flow as predictable and steady as possible to ensure that you aren’t scrambling to pay bills, make payroll, or worrying about making enoug Read More

No matter what type of business you have, sending your customers a regular email newsletter is one of the best ways to keep your business top-of-mind when they decide they need the product or service you sell. Developing an email newsletter can yield big rewards in terms of branding your business, Read More

Sales tax management is one of the most common pain points for small business owners and online merchants. It’s time-consuming, confusing, and risky. Most business owners aren’t certain where to begin, don’t have much free time to devote to research, and, as a result, often turn a blind eye to sale Read More

Running a small business takes a village—a village with fierce organization and collaboration skills. Luckily, there are a ton of great project management tools out there to help you coordinate your team, whether you’re working on a specific project in-house or running your business virtually. Read More

Just a few weeks ago, one of the most successful companies of all time suddenly rebranded itself. Google is now a subsidiary of a new company called Alphabet. Read More

Did you know September is observed each year as National Preparedness Month? Given that an estimated 40% of businesses don’t reopen after a disaster, the month serves as an important reminder about preparedness and business continuity planning. The good news is that there are lots of resources that Read More

Here are a few simple strategies for implement a solid content marketing program for your small business with just a few hours each week. Read More