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Is the Recession really crashing the world around us? There is no doubt that there is truths to companies folding, people losing jobs and the rise of costs. However, when these things happen without the strength of the media behind them, we rarely take notice unless we are the one who's company folded or job is lost. So how much is reality and ho Read More

The brain is like a smart bomb. A smart bomb is given a target and then as wind and resistance take it off target, it self corrects to hit its target. The difference is, the subconscious takes for truth what it hears the most. Read More

As our companies grow we find that the day-to-day administrative requirements to keep them going grow as well. When you are adding to your team this invariably causes additional paperwork. This includes everything from developing great onboarding practices and materials, to ensuring that all the forms that are required by government are complete Read More

We'd all love to know how to use social media tools to make our prospecting efforts more targeted and productive, right? What if there were an easy way to learn about your prospects before you picked up the phone to call them? Listen to this episode of the Sales Management 2.0 podcast to learn how you can. Read More

The Economy is turning and this is the time when great companies will outdistance the rest. Is your company prepared to thrive in the coming recovery? Read More

Report recommends ways for an organization to use social media in a crisis Emergency management organizations must get ahead of the rising tide of social media and incorporate it into their risk communications strategies, advised a roundtable of experts in a recent report. Read More

Social Media offers many businesses and organizations a unique platform to promote their cause. But as we have seen with a bunch of campaigns recently some companies are choosing to abuse their twitter profile and social media presence with spammy twitter marketing campaigns. Read More

Social communities, whether they're online or offline, have interesting dynamics. To make any kind of headway, you must understand and respect how each individual community functions before charging in and saying, "Hey, can I join the party, too?" Several factors can affect whether you're accepted into the community, or left on the outside loo Read More

Online marketing can be an effective marketing technique not just for companies with online business but for those with brick and mortar establishments as well. There are currently billions of internet users around the world and many of these now use the internet as their primary source of information. In the last few years, readership of print m Read More

Small businesses are famously agile and attuned to the wants and needs of their customers. But as they begin to grow, or as market conditions begin to change, staying on top of customer requirements can be a tricky feat. If relationships become too tenuous, an aggressive competitor will prey on those weaknesses and poach “at risk” customers. Read More