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I have a stunning admission to make: I sing in the shower.

There. I said it. I'm a shower singer: Billie Jean; Fly Me to the Moon; The second movement of Brahms' German Requiem; Single Ladies; Birthday Sex; Macarena...they're all in my shower repertoire. Our dog LuLu loves it. My wife? Not so much.

One thing I enjoy about singing in my shower is the standing waves you hit on certain pitches Read More

This is attribute #6 of the Top Ten Attributes of a Guerrilla Social Media Marketer. (unedited excerpt from my upcoming November 2010 book published by Entrepreneur Press and co-authored with Jay Levinson):

#6) Free and Variable

It is important to use free digital give away’s that have real value and customer benefits. Then of course we need a variety of paid options to upgrade to. One size Read More

Salespeople open relationships. Opening relationships is built upon the ability to prospect. Follow these steps to improve your prospecting results. Read More

If you've done your homework, presenting a solution that exactly fits your prospects needs is a cinch. Here's how to do it. Read More

I just finished up the latest book in the Jason Bourne series, Bourne Deception. I love the action and intrigue of a good spy thriller. It pulls me back to my early days in the intelligence community…

Okay, maybe not quite the same–I never had to kill quite so many people to accomplish my objectives. However, it did get my creative thoughts going ... Read More

This article looks at the changes in pharma in 2010. The reality is that most of the changes are cosmetic and don't address the systemic issues. Read More

A/B testing is great for iteratively improving web applications. I have had loads of conversations with startups who are using it to test. However, they all Read More

Listening to the radio helped me understand a couple of sales basics. When you see how others use time and value to sell their products you get an understanding of how they impact your approach. Read More

Google Image Search is the version of Google dedicated to images and it is a very effective technique for your search engine marketing strategy and implicitly for your search engine optimisation strategy. Read More

Social media is still being looked at as a waste of time by many businesses. Unwilling to take the time to understand how to approach it or to realise it's benefits, it is dismissed as a fad. To their misfortune. Read More