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No customers means no sales, yet new businesses often suffer from a lack of that key ingredient. Every company needs to generate actionable sales leads, and there is no denying that can be a difficult task at times. By following a few basic tactics, however, you can increase your lead generation wi Read More

Big corporations always profile their customers before unveiling new products, so that the product itself is tailored to the different market segments, and so the advertising for that product can be customized for those specific customers. Yet so many small businesses skip this crucial step. Read More

This week I had the chance to interview Mr. Kevin C Maki, author of the book “Tipping the Odds for the Entrepreneur: Big Ideas on Success for the Small Business Owner” (www.TippingTheOdds.com). I will make a review of the book soon, but in the meanwhile, during the interview I was impressed to fin Read More

Interview with Donna Fenn, Author of Upstarts, on Gen Y entrepreneurs, including findings from over 150 interviews. Read More

Once you have taken initiative, the goal is to sustain it and continue to engage the buyer. Without decisive action throughout the cycle you risk loosing momentum and the prospect's attention. Read More

I would like to offer you, NOT the Ten Commandments, but rather, ten suggestions to get the best from your team and gain the grace and favour of your paymasters (the customers).
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Finance stress. What is finance stress and how do we deal with them? All of us have finance stress but how do rich, middle class, and poor people handle finance stress? In the first place, why do we have finance stress? Read More

World Marketing The macro environment refers to the factors that are
constantly changing that we have relatively little control over outside of our
business or organisation. These factors are known to... Read More

Do you want to be one step ahead than your competitors? Here are number of powerful SEO tactics from Los Angeles SEO company to get listed at the top of Google and beat your competition within few weeks. Read More

If you are starting a business, it is important to decide how you want to organize your business so that its structure offers you the best possible outcomes when it comes to your money. Have You Considered an S-Corporation? Read More