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SEO, or search engine optimization, is the practice of getting search engines to show your website when someone uses them. It can provide a great source of traffic for your website and build new customers and clients. The problem is, though, that most small business sites don't have what it takes to rank well in search engines. This guide will Read More

Here are five tips for small business hit by natural disaster that may help you survive the worst that Mother Nature can visit upon your venture and employees. Guest Blogger Dawn Rivers Baker provides these suggestions in a recent post at Small Business CEO about how to deal with the ultimate unpredictability in business. Hopefully, you will never Read More

Two of the dominant trends of the Internet over the past decade, social media and e-commerce, have overlapped very little and without much success. Retailers have tried to cultivate communities of shoppers with similar interests on their sites, without much uptake. Plenty of brands set up Twitter and Facebook pages, only to find that marketing to c Read More

This great post by Seth Godin on marketing may seem like it's against marketing but it's really not. In fact, it's kind of a return to a long held theory of Seth's that ultimately you should market people what they really want not what you need to sell. Now, the question becomes how in the world can you figure that out and this Seth doesn't e Read More

One of the delights for many who dine at Chinese restaurants is the fortune contained inside the little cookie desert. Finding little hidden gems inside a surprise package takes us back to the fun we had at birthday parties and opening presents during a holiday. I think businesses can tap the fortune cookie tactic in their own little way to Read More

Managing stress in the workplace successfully needn't involve powerful medications. Managing stress requires taking an active role and to take responsibility for your own thoughts, feelings and behaviors. We cannot escape every deadline or every assurance, so, rather than trying to eliminate stress entirely, we need to attempt to manage stress as Read More

Government grants for small business are often talked about as an option when launching your new venture, but how realistic an option is this when starting out? Well, in the United States any government grants to help small business will likely come from the states and this list of links from About.com should help you get an idea what's out there Read More

According to a new study by researchers from three Canadian universities, the biggest red flag for a potential accounting fraud is a CEO with a truly oversized ego. Here is a recipe for how to better prevent it. Read More

Brand loyalty is one of the functions of brand-building and marketing. Developing brand loyalty is not easy because it involves having a great product that people will stand the test of time as well as effective brand management. Effective brand management involves ensuring that the brand does not become passé and that it remains the answer to p Read More

Organizations are using Twitter (Twitter) for just about everything from ecommerce to legislative awareness. Given the variety of messages that Twitter can be used for, why not use it for one of the most critical needs an organization has — finding employees? Read More