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Looking for a Degree in Business? Forget Harvard! Forget Wharton. Forget huge student loan repayments! Biz Sugar is free, it's where great business minds congregate, it's a community...and IT ROCKS Read More

It is easy to think that there has been a huge change in marketing over the last few years. In reality it hasn’t and that is because while the activities and tools do change, the fundamentals do not. What I am talking about is the centre of marketing which has always been about connecting with customers. Read More

For big companies going online in the '90s, the Internet was a shocker, laying bare all the silos within their organizations, as those units communicated directly to customers, with no homogenizing layer of customer service in between
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With the popularity of Facebook, Twitter, LinkedIn and other social networking sites, how can you leverage the features you get and connections you can make through them? Knowing how to properly leverage these networks for professional interactions means you have to strike a thoughtful balance between personal and professional while always keeping an eye toward your brand and the image you want to project. From the Creative Freelancer Conference Blog Read More

It sure feels that way today! You rarely reach your prospects on the phone and when you do, they quickly brush you off. When you’re in meetings, they want you to get right to the point.

Sometimes they’re so busy multi-tasking, that you’re not even sure if they’re paying attention. Even your long-term customers fail to return your calls for months, making you wonder what you did wrong.

Welcome to the new normal! Your prospects are suffering from.. Read More

AT&T is getting its share of bad press in the social networks for its response to an unsatisfied customer: "Thanks for the feedback, and if you bother our CEO again, we’re going to send you a cease and desist letter. Read More

Success with Internet leads has much to do with how you manage those leads. Maybe even mostly to do with how you manage them. However, that lead management process can very effectively be adjusted to smooth and leverage the diversity of there generation methods.

This brief guide will introduce you to several of the Internet marketing methods lead providers use to generate leads Read More

Social media is effectively leveling the playing field between large corporations and small business. However, with millions of people on the same field, sometimes things can go wrong. For example, some overly zealous opportunists use social media to advertise their products or services as if it was Craig’s List. Other, well meaning (but misguided) “social media watch dogs” and “social media vigilantes” lurk online waiting to catch and report “spammers”. So, how can you get it right Read More

It may say more about the state of affairs in our society and our economy than anything else, but the truth is that you need to borrow money. Lending and credit have become such integral parts of the way our society does things with money that your entire financial reputation is not based on how you manage your money; it’s based on how you manage your cred Read More

If small business success were as easy as following a series of steps, wouldn’t you and I see many more successes?

I had this disease of the mind, and you may have it too.

“How can I stand out?” “How can I get more people to hire me? To buy my stuff?”

I spent too many years looking for “the right answer” to these frustrating small business questions. It wasn’t a conscious search for the magic bullet. I’m too smart for that. Instead, I fooled myself in more subtle and sophisticated ways by saying “I don’t know enough yet. Read More