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Smart potential customers only visit and buy from credible and memorable websites. In the past, if your startup had a website presence, the company was credible by definition. In today’s world, a website is necessary but not sufficient for credibility. Dreamers and gamblers have found out that if t Read More

One of the most stressful and unanticipated challenges that comes with starting a new business is hiring and managing employees. Many entrepreneurs I have mentored make big mistakes in this area, by hiring low-cost friends and family, with minimal skills or training, and expecting them to have the Read More

The recent world-wide health pandemic has highlighted again how fast things can and do change in the environment today, and it’s up to you to make sure your business can survive and thrive in this new world. As the current supply chain problems illustrate, we are all interconnected, and can no long Read More

Many of the entrepreneurs I advise or invest with spend considerable time on the Internet, keeping up with technology, customers, and competitors, but very few feel the need for an early personal presence. In fact, some totally avoid it, assuming their product or solution will speak for itself late Read More

Within the startup realm, there is a big difference between having an innovative product versus an innovative business. Some startups have a new technology, but stick to a tried-and-true business model. Others take an existing product, and give it new life with a creative business model. The most c Read More

People who get stressed managing their own lives don’t make good entrepreneurs. Small businesses require multi-tasking, work prioritization, and decision-making, with no assistants or help from specialists. That’s why Fortune 500 executives usually don’t survive as startup CEOs. Read More

These days, if your startup does not have an Internet home base up and running, you are not ready for business or potential investors. Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approac Read More

In my business of mentoring new entrepreneurs and advising small company owners, I recognize that most don’t start as experienced leaders, and most don’t realize that people leadership is a primary key to their future success. Building a business is not a one-person job, and leading by edict rarely Read More

Many of the startup investors I know are disappointed that so few of the startup ideas they see are really innovative or disruptive. Most of us are incremental or linear thinkers, and we miss the really big opportunities, like the next smartphone or space travel. That ability to “see around the nex Read More

Even though I’m a big proponent of becoming an entrepreneur, it is definitely not for everyone. Unfortunately the success and lavish lifestyle of some current well-known entrepreneurs, including Richard Branson and Elon Musk, lead many who are not so well prepared to jump in with both feet, only to Read More