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A financial advisor uses an old school marketing technique. Financial advisors can benefit from leveraging social media to build relationships and leverage their personal brand. Read More

The concept of developing a brand for your business has been around for a long time. But branding has changed over the last few years as blogging, internet marketing, and social media have grown. Read More

Are you certain that your insurance company will provide legal defense for your organization in the event of lawsuit? Read More

Where a Bid Bond ensures the good faith of a Contractor's work-bid, a Performance Bond ensures monetary compensation to the client in the event the Contractor fails to finish the project according to the specifications laid out by the contract (most often due to the default or bankruptcy of the contractor). Read More

In this article O'Shaughnessy states that Workplace discrimination claims are at an all-time high and small business owners feel vulnerable. He's right about the fact that workplace discrimation claims are at an all-time but I highly disagree that small business owners feel vulnerable at all! Read More

Today it’s all about the subject line. You may have the most compelling, well-written small business press release. But if the subject line doesn’t capture their attention immediately and make them open the release, all that work is sitting on the curb. You can refer to the PR Toolkit for small business to find examples of other bad press releases. Read More

Kate Tammemagi, a customer service trainer at Focus Training, shares these great customer service tips to improve your phone skills. Read More

Salespeople mistakenly believe that their dream clients aren’t open to changing business partners. They mistakenly wait too long between attempts to create the relationships they need to successfully compete for their dream clients business. The root cause is call reluctance. Read More

The number of social networking sites a business can use to promote itself and interact with existing and potential clients is very high at the moment. Just to mention few of the most popular at the moment: LinkedIn, Facebook, Twitter, FriendFeed, Bebo etc. Read More

As I stepped into this circle of professionals in all my insurance glory, (ready to get my network on), I heard a small business owner regale to a collection of his peers this tale of Insurance Horror and Conspiracy... Read More