BizSugar.com › User › saraib820 › Voted

I guess I'm no longer "normal." Yesterday was a perfect example.

But in the world of business, when there are bills to pay and mouths to feed, sometimes you just have to push on... Read More

The very first step in starting up a new small or home business is conducting the necessary research and development to successfully put your product or service on the market. Many a business idea has flopped because the owners failed to invest enough time, money, or effort into this stage. Read More

Do a quick search on Google for a “small business start-up checklist” or a “guide to small business start-up” and you’ll get back many really informative articles (a few of which I will reference here). But what if you are dealing with limited time and money? Read More

If you’re still one of the doubters of social media's B2B value , watch for the patronizing, polite smiles and nods when you scoff. Maybe it’s you who doesn’t get it. Read More

Self-serve is not new, nor are the efficiencies technology brings, that's great for buying, but when something needs to be sold, you need a sales professional, to make up for the inefficiencies of buying. Let's not blur the lines between selling, fulfillment, transactions interactions, and the rol Read More

Instead of just wishing or hoping that your brand will grow it makes sense to ensure you have the correct marketing strategies in place. Here are three factors to consider. Read More

If your competitor is worth paying more for and making money that makes you insanely jealous, figure out what you need to do to be worth paying more to obtain. Read More

A B2B audience isn’t searching for “sexy marketing,” with simple, branded web 2.0 messages (Salesforce is about as close as B2B comes to sexy); the B2B buyer is more sophisticated, looking for informational articles, blogs and anything that may or may not give them incentive to buy. Read More

Tangible value is a gift that give on giving throughout the life of the product, why not get full benefit from it as a seller. Make sure buyers understand and calculate full value when evaluating your offering, their investment and returns. Read More

As the great game of sales continues to change, you are going to have to be as prepared to not present as you are prepared to use your slide deck. Read More