For some companies a recession is a time to weather the storm; cut expenses, trim the staff, wait for better times ... and slash the marketing budget. But other companies see a recession as strategic time to take the offensive. When competition focuses more on internal cost cutting they focus less on customers.
Read More
Shanegibson voted on the following stories on BizSugar
What to Tell a Client Who Wants to Cut its Marketing Budget During a Recession
Posted by jnelson under MarketingFrom http://www.foliomag.com 5937 days ago
Made Hot by: on August 18, 2008 3:55 pm
Providing Health Benefits on a Budget
Posted by jnelson under Employee BenefitsFrom http://online.wsj.com 5982 days ago
Made Hot by: cartermi on July 1, 2008 10:36 pm
Spiraling health-care costs have forced many small employers to reduce the benefits they offer -- or, in some cases, eliminate coverage altogether.
And there's no end in sight. Health-care costs for U.S. employers are expected to rise almost 10% in 2008, according to a recent survey by PricewaterhouseCoopers of more than 500 employers and heal
Read More
Visa offering free Facebook advertising to small businesses
Posted by suzyQ under AdvertisingFrom http://seattlepi.nwsource.com 5988 days ago
Made Hot by: on June 27, 2008 4:00 pm
As part of a small-business network Visa designed for Facebook, the world's largest credit and debit card processor is paying for $2 million of advertising on the socializing site. Visa is giving a $100 advertising credit on Facebook to each of the first 20,000 U.S. businesses that download the Web application needed to join the network, which de
Read More
How a Closed Mind Leads to Success
Posted by dreamwithdeadline under Self-DevelopmentFrom http://www.businessknowhow.com 6016 days ago
Made Hot by: on May 29, 2008 6:37 pm
No, I'm not crazy. And no, I don't mean you should have a closed mind all the time.
What I do mean is that to be most productive, you need to close your mind to everything except the project at hand. In otherwords, don't multitask.
Multitasking keeps you from being as productive as you could be. It makes projects take longer and it keeps
Read More
Get your foot in the door with a small sale
Posted by dreamwithdeadline under MarketingFrom http://www.businessknowhow.com 6016 days ago
Made Hot by: on May 29, 2008 11:21 am
Businesses and consumers alike often consider that the risk of dealing with a new, small business far outweigh any benefits they may derive, particularly when there is a lot of money involved. One of the ways to overcome that resistance is to take small steps toward getting your customer familiar with you and the quality of your products and servi
Read More
Sales Tax for Online Retail Hits New York State
Posted by jnelson under TaxesFrom http://www.marketingvox.com 6058 days ago
Made Hot by: on April 17, 2008 4:06 pm
The New York State legislature has passed a law requiring online retailers to collect sales tax on items shipped to New York inhabitants, regardless of the retailer's base of operations.
Read More
The Six Rules of Selling for Start-ups
Posted by dreamwithdeadline under SalesFrom http://blogs.bnet.com 6064 days ago
Made Hot by: on April 11, 2008 1:22 pm
Selling for a startup presents unique challenges even for highly experienced sales professionals. Because your company is new, your potential customers don't know anything about it and, sad to say, in business unfamiliarity breeds contempt. Not to worry, though. Here are the six rules of selling for startups:
Read More
Subscribe