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On the heels of Yoni's post on marketing and advertising blunders, I found this UNBELIEVEABLE item. It's almost too CRAZY to believe!

Let's call it "How to Do Irrepairable P.R. Damage to Your Company With Assinine and Idiotic Marketing Decisions! Read More

So when you have to make difficult employee decisions, remember that in the long run, you’re doing everyone—your employees and your customers—a favor. Everyone deserves to have a job that showcases their particular abilities, and sometimes you may find yourself in the position of shepherd . . . guiding people to their right spot Read More

In yesterday's blog, we covered the ways weak international business writing can destroy your brand. Now, here's a look at what can make your international communication weak along with ideas for how to strengthen it. (I get up on my soapbox for one thing in particular. Read More

A slideshow for your viewing pleasure: some of the funniest, freakiest, most bizarre and most offensive advertisements in business history Read More

A few statistics on the role of telephones in customer relations, what we do right, and where we fail Read More

I'm Heidi. A Biz Sugar Groupie and VOTER!

I'm back for the final part of my trilogy: an outsiders view on succeeding on Biz Sugar.

Today it's about comments. Respond to them and build good will. Get loyal readers and VOTES! Ignore them or don't bother to answer and don't be surprised if the opposite happens Read More

Are there reasons why your prospective clients are not responding positively to your written copy messages? Actually there are 10 potential reasons!

In this wonderful article by Susan Gunelius, you can see why your written message may be turning your prospects off Read More

As I mentioned in a recent post, I've been having some trouble becoming more productive.  As I try to branch out and do more and more with my online workin Read More

Once you've created products to offer on your site, one of the greatest things about the Internet comes into play: you can automate the entire process Read More

You post to Biz Sugar? Do you want to make the "Hot Topics" Page? Of Course!!!

It's about getting involved, not just posting and splitting!

Here are the habits of those who are consistently reaching the Biz Sugar "Hot Topics" Page!! Read More