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Selling across different cultures requires a focus on relationships and taking a consultative approach. You can establish and demonstrate your expertise as a consultant by guiding your buyer rather than providing numerous options.
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One of the benefits of owning a small business in is being able to give back to your community. Does feel-good marketing work? See how one small business is making a difference Read More

Interviews with thirteen unique entrepreneurs who share how they built their brand through online content ranging from Gary Vaynerchuk to Chris Brogan Read More

Keyword research is a funny thing. You can gain a lot of knowledge about what words people use when searching on the engines, but it tells very little about what a person wants when they search using a particular keyword or phrase. The intent behind the search is the missing component. But I don't know of any keyword tools that get far enough inside the searcher's heads to know what exactly the searcher's intent is Read More

If you are in retail you can watch customers come into your store, browse, walk around and then come up to the cash register with their purchases.You can also see if they walk in, have a glance around and then walk out. These actions are just as important to know if you have a website. Luckily it is not difficult to track these action paths Read More

1.5 million businesses in the USA have closed since the recession started. Where and why are these businesses closing Read More

Now why the hell would you want to learn about business, network, forge relationships and increase blog readership!

That would be f&@#ing crazy and a damn waste of time Read More

It all started last November at a barbecue joint in Birmingham, AL. (Read about our Dreamland experience.) At the time, none of us knew the other two also had the Don Quixote gene, ever-ready to embark on a grand quest. It’s been a fascinating ride so far, and the windmills keep getting interestinger and interestinger Read More

When you work, you get more than just money for compensation. What is your whole compensation package? Are your employees factoring other forms of compensation into their pay Read More