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Businesses have always had to deal with complaints. However, the advent of YouTube, Facebook and other social media websites have made it possible for any... Read More

Thinking big is essential when you are launching a new business or looking for funding. But when it comes to evaluating customer satisfaction with a survey, it is often better to think small.
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If you say you will deliver their order by three pm on Thursday afternoon then your delivery vehicle is pulling up outside their premises by three pm on Thursday at the very latest. Read More

Close relationships with customers really can drive growth and sales. Here are four strategies to help your business improve in this critical area of customer relationship management. Read More

Nowadays, it is not just about satisfying the expectations of the customer but going above and beyond it. Read More

Groupon.com, one of the fastest growing companies on the Internet, emails its members daily offers to buy discounted deals in their residential areas. One recent deal, for example, offered members in New Jersey an opportunity to buy $40 worth of food at an Italian specialty store for $20. It’s a gr Read More

Talk to any business expert and they'll tell you that customer service is one of the most important things to consider when starting up. Unfortunately, it's also something that many businesses get horribly wrong. Read More

Successful marketing is all about defining customer needs. But the fact is…how will you define customer needs if you don’t know who your customers are? Customer profiling should be the first thing you do after zeroing in on a business idea. Read More

Much to my surprise, I have realized that over the last 8 years I have been a student in the School of Automotive Service/Repair with a major in Customer Service. In 2003, my husband made the decision to purchase Dean’s Automotive and merge it with his then business, Warren McCord Motorsports. I ha Read More