So, I know this post will draw the ire of some SEO folks, but that's alright, some need their ire drawn. SEO can be a complex science and there are those, Aaron Wall and Lee Odden come to mind immediately, that have much to add to the field of SEO when it comes to highly sophisticated implementations.
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SEO Is Not Really That Complicated | Duct Tape Marketing
Posted by ducttape under MarketingFrom http://www.ducttapemarketing.com 5374 days ago
Past Histories vs. Present Case Studies
Posted by WhitePaperPundit under Online MarketingFrom http://ow.ly 5374 days ago
Do readers really care about the history behind a problem? While it may be an interesting read for history buffs, most 'time-challenged' business readers might not think so. Readers are more concerned with learning new ways to fix their particular business problems A.S.A.P. rather than understand how it came to be.
This blog post describes how
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10 Ways to Get Closer to Your Customers
Posted by WayneLiew under MarketingFrom http://www.wayneliew.com 5374 days ago
With the barriers and the change in your customers mindset, what are the alternatives that you can apply to get closer to your customers? The following points will give you the extra blade to help you get right in front of your customers.
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Poll: Do Executive Summaries create an incentive or disincentive to read white paper content?
Posted by WhitePaperPundit under Online MarketingFrom http://poll.fm 5374 days ago
Do you like or dislike Executive Summaries? Do they create a desire to read more information in a white paper, or do they provide a shortcut from reading detailed information?
Please vote in this poll. Results will be shared in one week.
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Spring Cleaning - The Pipeline
Posted by SellBetter under SalesFrom http://www.sellbetter.ca 5374 days ago
This is a great time of year to reconnect with all the no decisions or lost deals from Q1. You know them, now just call them to see things are.
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Report: Social media falls mostly to PR
Posted by aliciatrinidad under Social MediaFrom http://www.prweekus.com 5374 days ago
LOS ANGELES: PR leads digital communications at 51% of organizations, while marketing leads 40.5% of the time, according to the 2009 Digital Readiness Report from iPressroom, Korn/Ferry International, and PRSA.
The study found that PR generally leads several aspects of digital communications, including blogging, where PR leads at 49% of organizati
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Two new books tackle business and social media
Posted by aliciatrinidad under Social MediaFrom http://blogs.usatoday.com 5374 days ago
Two new books are headed to store shelves soon that discuss the role of social media in business.
Twitterville: How Businesses Can Thrive in the New Global Neighborhoods (Portfolio/Penguin Group USA) and Socialnomics (Wiley) outlines how Apple, Comcast, JetBlue and others are using social-media tools like Twitter, Facebook and YouTube to enhance c
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Social Media Banned, Creates Identity Theft Risk
Posted by aliciatrinidad under Social MediaFrom http://www.bloggernews.net 5374 days ago
The Marines recently banned soldiers from using and posting information to social media sites such as MySpace, Facebook and Twitter. This is for 2 reasons. 1. They fear the insecurity of these sites may facilitate malware on government computers 2. Leaking military data. In many situations, for years and years, due to secrecy and strategy issues, m
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Turning Social Media Into Sociable Media
Posted by aliciatrinidad under Social MediaFrom http://webworkerdaily.com 5374 days ago
Sometimes I wonder if it's just me, but I think it's fair to say that a widely-experienced byproduct of social media engagement is social media disengagement. I've encountered it in BBS's, forums, message boards, with IM clients, on MySpace, Facebook, and now, most recently, on Twitter. I was exasperated with FriendFeed before I even gave it a pro
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Are you Falling Into The Marketing Diet Trap?
Posted by m4bmarketing under MarketingFrom http://www.m4bmarketing.com 5374 days ago
You probably know this trap, you start with good intentions to become healthier, try eating better foods and when you don't lose a lot of weight quickly you stop. Then later you start again. With small business marketing it can be quite easy to fall into this trap. You decide you need to attract more customers so you try a few marketing tactics fo
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