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Cisco next year will unveil a new release of its unified communications software that will let companies more effectively collaborate with each other. The new 2009 release will enable intercompany collaboration among business partners, suppliers and customers, according to Barry O'Sullivan, senior vice president of Cisco's Voice Technology group. Read More
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Social media marketing has fast emerged as the new advertising channel for marketers. Social networking on a range of different sites from news, music, videos and others had created an unprecedented channel for word of mouth and viral spread of stories of all sorts. Marketers and advertisers are still exploring the best ways of exploiting this new Read More
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Writing technology, science and programming blogs, or simply writing for technology savvy readers can have unique challenges. They are often more critical, not as loyal to a single blog source, and are difficult to keep engaged. The ten tips I share here should help attract this finicky audience, and keep them coming back for more. Read More
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Important thing to consider is how can you maximize the productivity of your sales team's efforts by replacing random cold calling with smart and educated cold calling. Random cold calling is when: Read More
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Have you ever known what you want to say, but just can't figure out how to say it? Here are my tips for producing great copy even when your brain is not cooperating. Read More
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Autoresponder is a killer application in the B2C world. B2C marketers like online retailers have long used autoresponders to engage customers, bring them back, drive sales and increase the value of every customer on an ongoing basis. Read More
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By keeping children and teenagers entertained back in the 1980s, Nintendo has claimed a spot in the heart of the present day internet generation. Nintendo's internet success is widely accepted yet largely undocumented. The tactics below reveal only the tip of the iceberg. Read More
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Our motto at ReadyContacts is to make every marketing manager proud of their CRM database. We want you to have relevant, accurate and complete contact and company information in you database at all times. The first and foremost to get there though to be in the know of every aspect, activity and count in your CRM database. In my past 5 years of wor Read More
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Marketing departments at all B2B companies are our customers. We love them all and strive hard everyday to come up with solutions to make them happy. As I have been speaking with a number of our prospects and customers over the last few weeks, I have seen a clear slowing down of their momentum in planning the “next” campaign. This MarketingSherpa Read More
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Tips for salespeople to leverage the internet and blogs to sell more. Read More
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