ShawnHessinger commented on the following stories on BizSugar
Tracking The Rise In Online Marketing
"Agree with everything here. I think the two most important takeaway points are that: 1. Online marketing is a less expensive marketing option compared to the many options out there allowing businesses to reach out to customers 2. Online marketing is also capable of being much more focused than other forms of traditional marketing many of which are based on a more mass market approach"Subscribe
Jay-Z Built a Following to Build his Business
"Great article on the connection between building a business and building a following...and something I'm afraid many startup small businesses still don't understand."