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One of the most common mistakes I see being made by folks who are new to search engine optimization is a lack of focus on attracting deep links. These people will work hard to gain new links to their sites by submitting to directories, joining organizations and filling out profiles on social networks, but they often fail to focus on getting good q Read More

Where did you learn your real life, business, and investing lessons? If you're anything like me then they probably came out of the mistakes you've made. Sure, the times you got everything right taught you something, but our successes also tempt us into static patterns or rigid solutions. Rarely do they lead to the truly profound insights. Read More

Online shoppers may have a new way of finding out which etailers have the items they most want to buy. And etailers should take note. By allowing users to learn if an item is available in real-time, etailers have a better chance of creating a loyal buyer. Read More

No matter how passionately you believe in your business, you've got to make the numbers work before you can turn your dream into the reality of a large and profitable company. While nobody has a crystal ball that can predict the future, a good financial model will help you understand the key elements that make your business tick and help you avoi Read More

Everybody is a customer. That includes you. No matter how much or how little shopping you do, you must be doing some, and giving somebody your business. Try this: Every time you deal with a business, whether it be doing some grocery shopping at the Super Wal-Mart, ordering a necklace online, or simply depositing some money into your checking a Read More

Biometric fingerprint payments, intelligent shopping carts, holographic sales assistance, and interactive dressing rooms are among the top shopping-experience innovations foreseen by shoppers, finds a TNS Retail Forward study. Read More

While most financial-services firms are floundering, those that specialize in so-called merchant cash advances are thriving. That's a mixed blessing for small business owners who increasingly are turning to these sources for quick cash: Their money can come with a high price tag. Read More

Much of the valuable online-ad real estate is sold the old-fashioned way: through a salesperson. But now start-ups and major Internet players such as Facebook Inc. are giving advertisers the option of planning, buying and tracking online-ad campaigns all on their own. Just as the ability to buy plane tickets online steered business away from tr Read More

Every small business owner should understand the inter-relationship between revenues, assets, and cash flow. The saying, “cash is king” means everything to a successful business owner and can often make the difference between a business thriving or dying. Read More

If your sales success isn't where it ought to be, you may be operating under the weight of one or more persistent (and pernicious) myths about selling. Here they are: Read More