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I have said this many times before, but it’s worth repeating: offer valuable information that addresses the needs of your audience and they will be naturally attracted to your brand! That attraction is the foundation of the know/like/trust, which can eventually lead to sales. Read More

B2B transactions are a different animal and I’ve found tactics like these to be well worth the time. Read More

With the recent Facebook algorithm changes, is it time to make a gradual exit from Facebook business pages in favor of Google+? Read More

The Facebook world was rocked by two bits of recent news that has small business owners everywhere questioning their next strategic moves or even whether or not to drop Facebook altogether.

With so many questions being asked, I’ve compiled the ultimate FAQ to explain the details and help you fin Read More

As a society, we encounter so many distractions that we’ve become poor communicators. I’d like to see that change. Learning to better communicate with the hearing impaired may actually help to improve your overall communication skills. Read More

Every day I interact with a variety of service professionals – friends and colleagues –and I’ve noticed that some of them pin their hopes on the betterment of a fractured working relationship with clients when the reality is that it’s probably better that they cut the cord.

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We give away our time - and expertise - by offering free consultations. But, is that part of the sales process? Find out why we started charge for consultations. Read More

Small businesses are easy targets. Small business is a great attribute in a free society but there are many unnecessary burdens that inhibit our growth and survival. Read More

Business owners wear many hats while attempting to have a personal life. This whole process is a search for balance. Read More

Strong writing requires both inspiration and perspiration - and it's important to have a balance of both in order to create compelling content on a consistent basis.

Here are a few tips to help with the writing process.
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