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When one thinks of how successful or unsuccessful a business is doing, it's natural to lean towards the strategic elements of an organization that ensure profits come in: investments, funding decisions and risk management. Read More

A lot of businesses are increasingly relying on analytics and data to better understand their consumers, enhance the customer experience, and increase revenues. Read More

Chief executives and marketers need to have the right skill set and confidence to make informed decisions about their company’s business goals and target customer experience or sales conversions. Read More

Considering the number of social media resources people can find on the internet, one can truly say that sentiment analysis has recently gone big. If you will try to put the search term sentiment analysis on Google Trends, you’ll see a vast growth from September 2006 up to the present. You’ll even Read More

Your support center’s design contributes to your customer’s overall satisfaction. Be inspired to redesign yours by taking a look at this list of great samples. Read More

Whenever we acquire a new gadget or an appliance, we are eager to use it, most of the time skipping the operation manual. When a problem occurs, first thing that we usually do is to contact customer service for assistance. Read More

Market research has always been about identifying target markets and customer preferences and is a crucial component in business operations. Approaches toward market research have evolved significantly over the years as new campaigns, apps, services and offerings launch by the thousands every day. Read More

When it comes to great customer service, there are many valuable lessons and strategies that businesses can learn from. These 7 images show just some of the most important ones that can change how you view inbound call center. Read More

It is not enough that they know how to write good content. Writing should not be that complicated. Writing to sound smart is not necessary as it will only make the experience difficult. Read More

Customer experience has always been an important component to business success but even more so in today’s wired, interconnected world. Companies need to differentiate their business from a noisy marketplace that offers near identical products and services everywhere. Better technological advanceme Read More