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Your small business needs a Facebook page.

There, we said it! A dedicated, active and engaging Facebook page all about your business. No doubt you already post interesting things you’re doing on your personal page if you have one, but if your small business can’t be found on Facebook, you’re mis Read More

Social media can be a scary place for many small business owners who don’t want to say the wrong thing. As many as 57% of Americans post something online that they regret. And that’s just in one week. Read More

Social media is a huge asset to your small business marketing efforts, and you know you need to be a part of it. But one of the hardest things to acknowledge and achieve when it comes to putting content online is that the end goal should always be a better relationship with your target audience. Read More

Have you ever thought about the sheer amount of data that Facebook users produce and consume each day? When posts “go viral”, ever wonder just how many people have seen them? There is plenty of data – sometimes overwhelmingly too much – that you can use to spot trends and see what’s making an impac Read More

If the thought of social media by itself is overwhelming, then creating a social media plan or schedule for your small business may put your stress level over the edge. Read More

With a small budget, a small staff, and not enough hours in a day, it can be hard to see the value of social media for your small business. It takes time, planning, and top-notch execution to create a truly beneficial online presence that translates into better business. On the other hand, one of t Read More

Everyone is scrambling to know what Millennials want to buy, how they think, and what they do online and when. Some new research released by Manta.com reveals that most small businesses aren’t marketing to millennials, and this means missing out on both revenue and growth opportunities. If you’re n Read More

You’ve taken a big step and created a blog for your small business. Congratulations! Blogging is an excellent way to create focused content about your products and services. But once you’ve got a post ready, what steps should you take next? Read More

There are so many things to think about and remember when it comes to getting started with a social media plan for your small business. You can create charts and graphs of the content you’ll post and when, and you can track engagements until you’re blue in the face. But the major thing your plan mi Read More

If any small business was built for mobile marketing, it’s a mobile business. Food trucks and other on-the-go organizations live and die by their ability to keep fans and any potential future customers up to date in real time. If you own a food truck, the best way for you to leverage social media f Read More