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Facebook pages for businesses create a great online space for engaging with consumers in a fast and personal way. But if your small business page doesn’t look great or worse – is incomplete – your customers and potential business may not find themselves ready to connect with your brand. Use these t Read More

Marketing messages are all around us, all the time. We are barraged with images, text, and sounds that are all meant to raise our awareness about an issue or sell us a product or service. Knowing how BIG the marketing world is, it can be hard to get your small business message out there to the righ Read More

Everyone knows the importance of goal-setting and creating benchmarks to help your business efforts produce the desired result. There are a lot of ways to measure if and how your social media and online marketing tactics are being effective. It can be overwhelming, and you may not need all of those Read More

Social media engagement can appear all-consuming. With mobile users now taking up much of the social bandwidth and everyone constantly connected, it can be hard to feel like you’re keeping up with the pace. Good social engagement can take up a lot of time if you let it. But quality connections with Read More

Sometimes social media can be your best friend when it comes to offering great customer service. Not only can an online customer service presence help save you time and your sanity, but it can improve the experience for your customer. These tips will show you how Twitter can streamline your custome Read More

Social media marketing is a truly fantastic way to get sales leads for your small business and to connect with your target audience. But something happens when small businesses decide they are going to “do” social marketing. They forget how to be social! They turn into marketing robots that only pu Read More

With new video apps popping up all the time and social media giants like Facebook adding its own video uploading service, it’s hard to ignore the trend. In 2014, the average mobile user spent 40 minutes watching videos on YouTube per session, and more than 6 billion hours of video are uploaded each Read More

With beautiful images, interesting content and a visual format that can keep an audience captivated for hours, Pinterest is a social platform that has a dedicated user base. Check out these tips for creating the best possible environment for your small business to succeed on this platform. Read More

LinkedIn is a powerful networking tool for professionals who are also trying to make the most of their time. People use this social platform to connect with colleagues, create relationships with others in their industry and even get sales leads and development opportunities. The way your small busi Read More

YouTube has more than a billion users! And those users are watching hundreds of millions of hours of video every day. Want to get in on the action? These tips will help you save time and get your video in front of the eyes that matter to your business. Read More