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Simplicity in your marketing can be a big competitive advantage. Here is how one small business is making a change that will grow their business using simplicity that customers will like. Read More

In the search of business growth, it is tempting to add features to your products or services. After all, if your competitors have them then you must too. This type of thinking complicates the buying decisions for customers. Focus on one key feature can differentiate your brand & grow your business Read More

Reacting and not taking considered action can hurt your business unnecessarily. When sales are slipping or leads are not coming in it is easy to get a sense of anxiety. But at this time it is essential not to react to the lack of sales. Instead take a step back and look at the situation.

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Could your mindset be holding back your business’s growth? You may not be doing it consciously. It may be because of something you heard or saw in the past that is you still believe. If you are not getting the growth you desire it may be time to take an outsiders look at the basis for the decisions Read More

Just because you set out on one path doesn’t mean you can’t or shouldn’t change direction. Especially when you are not having fun or getting results. Here is a story from an experience I had trying to play a musical instrument that applies to marketing your products or services. Read More

And makes the marketing of your brand more difficult. On any day, you will find many tweets, articles videos on how to grow your business. Often the focus is on the tactics such as 150 ways to grow your business with Twitter. The simple approach is often overlooked because it seems too obvious. How Read More

Or are you hoping it will somehow grow on its own? If you answered yes to the second one then you are taking the complicated route. And the reason is you have taken the future of your business out of your control. If you are not actively working to develop marketing strategies to grow your business Read More

If you said yes you are not alone. Many small business owners are looking for ways to save time or money. Here are a few questions to see if you have marketing overwhelm. Read More

It can be very tough. You only have to do a Google search for your type of products or service to see the millions of results for any market. There are two ways you see businesses handle this situation.
The first will not grow your business. The second can make a big difference. Read More

Yes they can be. The simple reason is unless you have numbers attached to what you want to achieve you have no way of celebrating achievement. And who doesn’t like a great celebration. Putting numbers in lets you chart your progress. As well as see what is working and what needs tweaking. Read More