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Today's story comes to us from Sheena, a mom, inventor, designer and entrepreneur based in San Antonio, Texas. Lizzie Lou Shoes have international flair, close family ties, and one-of-a-kind handmade craftsmanship built into each pair. Sheena's experience with her business brought a few financial challenges along the way, but of course not without lessons learned. Thanks for sharing your story with us, Sheena - it's important to recognize the role that risk plays in the development of a start-up Read More

I am tired of hearing B2B sales people take a passive approach to sales. Our job is to drive revenue… M-O-N-E-Y. Why would someone choose to be a front line B2B rep if they don’t have a little “hunt” in them? Maybe it’s because they like the money, but there is a difference between selling and taking orders.. Read More

Five years or so into my sales career I learned a lesson that still looms large in my brain. Here it is:

The best way to learn something is to be responsible for teaching it to someone else Read More

The FAQ is one of the most powerful pages you can have on your website. Many people overlook it or feel like it’s wasted information. Why not make the page do some heavy lifting for you? Read More

Like many small business owners, I have to prioritize my tasks with customer demands always ranking first. School vacation changes the mix a bit with family battling for the first spot. Nearly everything else languishes - including my website. Read this post to discover a little trick to keep things ticking over Read More

How often do you pass on the details of a blog post or an online article to your network? I do it all the time. Read this post to discover one little trick to help promote your website. Read More

You post to Biz Sugar? Do you want to make the "Hot Topics" Page? Of Course!!!

It's about getting involved, not just posting and splitting!

Here are the habits of those who are consistently reaching the Biz Sugar "Hot Topics" Page!! Read More

In many areas of our lives we have a check up, such as going to the dentist or doctor to see that everything is working okay. With cars we take them to the mechanic who does a maintenance check to make sure everything is running smoothly. The same goes for marketing and here is a simple check list to review what is working and what needs attention Read More

I think the biggest mistake sales people make is giving out their company website to prospects. Whether on a business card, in an email, or on LinkedIn. You’re losing sales leads with this foolish little move.

Think I’m crazy? Okay, answer me this.. Read More

After blogging for a few years now about ecommerce, I've found that everyone is always looking for the easy way out. Today I dispel the myths of dropshipping. Dropshipping isn't as easy and straightforward as you think. Running a dropshipped online store can be a logistical nightmare. Read on to find out why Read More