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I want to continue John Jantsch's meme and this Make-A-Referral-Monday I want to refer you to a longtime friend, Christer Sjöback of SJC Gold and Silver Handicrafts, and a new acquaintance.

The title is inspired by BNI's new network project called BNI Connect and a reference to a part of the business name (GlobalReach Copywriting) of my new connection, Ann-Christin Lindstedt of USEGlobalReach.com. Christer wants to reach new customers in North America and Ann-Christin wants to establish new business relations in Scandinavia Read More

Working for yourself is great, but with it comes many new challenges for managing your money. Learn how to make the most of your business finances Read More

In sales you further with persuasion than hitting people over the head with facts no matter how accurate they may be. Why sales people continue to argue irrelevant facts rather than practicing the art of persuasion is a mystery, bit it usually comes down to lack of experience, or too much ego Read More

The Beatles told us money "Can't Buy Me Love," but can money buy happiness? That's a question of great exploration and academic research lately. And it's of particular interest to entrepreneurs who often spend more than their fair share of time pursuing money Read More

When I browse through Linkedin I see tons of missed opportunity. Profile after profile looks like the tired old resume or curriculum vitae. This particularly saddens me when it’s a person that sells for a living.

My suggestion? Switch your thinking. Make your Linkedin profile a sales letter Read More

A trigger is a need to buy, an event that pushes you to buy the product right now. Not six months or a year down the road, but now Read More

Are you being commoditized? In his book The Lexus and the Olive Tree, Thomas Friedman writes, “a commodity is any good, service or process that can be produced by any number of firms, and the only distinguishing feature between these firms is who can do it the cheapest Read More

Google Places (formally Google Local Business) is a great way to get your local business featured predominately in the Google listings. It is also a great way to drive targeted buyers to your business. Here are 13 Tips on how to increase your ranking on Google Places Read More

The Web and modern business-world are truly international, multi-cultural arenas. So how does one become multi-cultural? Drinking a pint of Guinness? Shopping at IKEA? Watching The Sopranos? Not really. A serious and irreverent look at cultural aspects of the 21st century business.. Read More

Ok, so you've heard all about social media and how it can be used to promote and market your small business. But what can social media really do for you? It's a lot of extra trouble so can it really make a difference? Well, you may want to listen to the experiences of the 20 something small business owner of a business called the Orange Possum in Hampton, Iowa. Here is her story... Read More