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Once you have taken initiative, the goal is to sustain it and continue to engage the buyer. Without decisive action throughout the cycle you risk loosing momentum and the prospect's attention. Read More

As social media moves firmly into the mainstream, I'm beginning to see behavior from the early adopters described best as "unimpressive". If social media is an inclusive platform, is there really a right or wrong way to use the tools? Read More

You need what you need to win the deal. You know that to get what you need, you have to act. What prevents you from acting is fear. Read More

If you are starting a business, it is important to decide how you want to organize your business so that its structure offers you the best possible outcomes when it comes to your money. Have You Considered an S-Corporation? Read More

The series, called Manage Your Risk in a Minute, will be approximately one minute long videos which include thoughts and ideas on keeping your family, your business, and yourself safe from risks we sometimes overlook or procrastinate on. Read More

What is the value that you place on a loyal customer? Hopefully you value those that are willing to buy from you again and again. Having a loyal customer base is what every business strives to have. After all, it is easier and more cost effective to resell to a current customer then to acquire a ne Read More

A duck, a bartender, and asking the right questions about web data.

I’ve stated before that web analytics, as a whole, belong to an organization, and not to the web department, or an analyst. Deep within all the numbers and charts are facts. Some of those facts can be understood by the analyst, Read More

Location based check-in type services are this year’s overhyped topic – with good reason. While you may not understand why someone wants to be the mayor of their barber shop, you do need to recognize the behavior that social location services such as Gowalla, Foursquare, Yelp! and Facebook Places r Read More

A lot of online business owners focus so much on getting traffic from the search engines and optimizing for Google that they completely neglect the search engine on their own site. This article describes how to improve your onsite search Read More

Starting a blog can seem like a daunting exercise better left for another day. With increasing importance being placed on the commercial value of a blog, it's better not to leave it too long. Read this post for 7 tips to help you get started blogging. Read More