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The key is to know how to use the keywords that you choose for your website. If you use it too many times, this is considered keyword stuffing and might get you booted right off the search engines. This actually does more harm than good. This is one of the reasons why some websites suddenly vanish from the results page. Read More

Niche searchers dig deeper on the Web to find landing pages with the most relevant results. Use long-phrase searches from your log files to optimize results for any search. Read More

I'm running the New Marketing Summit for the second day today, and I'm surrounded by a very intelligent group of professional marketers who have come to discern how these newer tools will drive more business for them. When I listen to the more skeptical and cynical in the crowd, I realize that we (and by we, I mean the new media, the bloggers and Read More

The economic crisis creates real problems, both practical and emotional, for large numbers of people. So what's your role? You've put yourself forward as an authority with your content community, so how are you living up to that challenge? How will you make things better instead of worse? Read More

Another quick update from the ActiveContacts.net as we continue to update the business contacts data in the Fortune 500 database. This time is good news to companies who are looking to sell technology into Best Buy Compnay Inc. 10 new IT decision makers and executives have been added to the existing 26 to bring the total up to 36 verified IT decis Read More

The straight forward title obviously caught my eye and this is the book that comes up at the top of the list of any searches I did online for books about starting a computer business. Mr. Rosenthal obviously knew there was a niche to fill with this book, but does it deliver the goods? Read More

Layoffs have truncated staff; cost-cutting measures are threatening projects, and morale is in the toilet. From the manager's perspective, getting the most out of employees in this kind of environment can seem like a Sisyphean task. In fact, it's a perfect opportunity to rejigger processes and fix what's broken — and managers are uniquely position Read More

When times are good, anybody can sell. It's at times like this that you find out if you're really a sales professional— or just an order taker. Here's the good news. Chances are your competitor — the sales guy down the street — is obsessing about the economy when he should be out selling. So that means that you've just been handed an incre Read More

There is start-up and expansion capital available to veterans through the little known, Patriot Express Loan. Club E and the eFactory, created by serial entrepreneur Peter J. Burns, III will host the unique program of pairing eligible veterans with select entrepreneurial ventures from the ranks of Club E to successfully fund and launch new enterpri Read More

At the DMA08 conference in Las Vegas this week, the “Search Engine Experience” panel on Tuesday was presented with a number of site reviews which are great sessions because the audience gets free SEO consulting advice and speakers get to demonstrate their expertise. Read More