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I have now read the first chapter, Concept Kick Start. The authors, Tim Berry and Sabrina Parsons, are presenting the material in a great way. I like the layout of the book and it is very easy to read, take notes in the margins, and you have an informative online tools section at the end of the chapter. After we have defined our business identity, I think it is time to do a SWOT (Strengths, Weaknesses, Opportunities and Threats) analysi Read More

As a small business owner we love to give credit to our people when it is deserved and there are a number of ways that can be done: Through the handwritten note, pay increase or a steak dinner. You pick, but can we do something more for the superstars on our company team? A lot of big companies like to use offline media publicity to reward their people for good work. For example, ESPN did a commercial congratulating Chris Bermen on his last award. Now why can’t we do something similar to showcase the hard work of our employees? Well most of us probably can’t do something similar to a TV commercial that ESPN did for Chris Berman, but we could use social media to showcase our people Read More

Ever wondered what it takes to operate a door-to-door sales operation? Interested in expanding your existing sales channels to include door-to-door selling?

Here are a few tips to help you start a lawful door-to-door sales business, and, who knows, set you on the way to becoming the next Avon empire Read More

Are you using Google Insights to help you with your sales? Here is a how to article with a video to help you out Read More

Recently someone gave me feedback about one of the ads on my blog. The feedback was very pertinent, saying that the ad looked scammish and gave a bad impression of my blog. The ad was about some easy way to make online $2000-$3000 a week Read More

What comes first, the website design or the content? It's common for business to have their website designed and developed with no thought to content. This post addresses the problem of planning your website without a solid content strategy. Read More

I would like to announce the last project of mine, Bizlogue.com, a business video blog (vlog) on various business topics, including online business Read More

How much emphasis do you place on the psychology of colour in developing your brand visual. While it does play a part, it should not be the prime objective. Read More

Before you begin a business, it is important to find out if you have the qualities necessary to run you own business. Here are some keys to successful business Read More

Give, and you get back. If you are an expert in your field and manage to extract huge sums of money for your time, giving a percentage of that time for free will empower both you and the receiver. What comes around, goes around.. Read More