The following is a list of guidelines and rules that can be used to help entrepreneurs collect, develop and use customer testimonials in their small business marketing. It's important to use testimonials the right way because it's definitely frowned upon to use a testimonial in a misleading way.
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Lyceum voted on the following stories on BizSugar
24 New Rules Of Testimonials In Small Business Marketing
Posted by jsternal under MarketingFrom http://www.understandingmarketing.com 5145 days ago
Made Hot by: maplesummit on March 25, 2010 2:46 pm
Yelp As a Mini Online Reputation Management Case Study
Posted by q4sales under Online MarketingFrom http://smallbiztrends.com 5145 days ago
Made Hot by: JanetG on March 31, 2010 2:17 am
You’re probably aware that Yelp has found itself somewhat under fire lately. There have been persistent rumors, and now lawsuits, that the site squashes
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Sugartone Winners
Posted by bloggertone under SugarToneFrom http://bloggertone.com 5145 days ago
Made Hot by: HeatherStone on March 26, 2010 4:25 am
Wow! Dozens of business articles were submitted for the Sugartone Sweet Business Blogging contest and there were literally hundreds of votes and comments, both here on Bloggertone and also on BizSugar.
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Social media - killer of knowledge power
Posted by Barneyausten under Social MediaFrom http://blog.myprojecttracker.com 5145 days ago
Made Hot by: lyceum on March 29, 2010 6:39 am
Social media could be seen as a way of removing knowledge power with the prevalence of sharing. Is this the case? Or is it enhancing knowledge as power?
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25 Small Business Public Relations Ideas For April
Posted by jsternal under Public RelationsFrom http://www.understandingmarketing.com 5146 days ago
We talk about the importance of seasonal holidays and timely angles in the PR Toolkit for Small Business, so each of the following topics are angles that are relevant to April in short term planning. Use these ideas to help generate possible stories for your company you can develop to pitch a reporter during the month of April.
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Same, Same, but Different
Posted by billrice under Social MediaFrom http://bettercloser.com 5146 days ago
Made Hot by: lyceum on March 29, 2010 6:34 am
Flash forward…last week I was talking to a client about a new B2B social media sales training program we are building out. This client (in the business of selling big ticket enterprise software) had already noted a few natural trends in their sales organization, as it applied to using social media. There were three distinct groups...
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Unique Insights: Avoid Personal Flat Battery Syndrome
Posted by rhodanmc under ManagementFrom http://rhodanmc.blogspot.com 5146 days ago
Made Hot by: PeaceNLove on March 29, 2010 10:41 pm
Small business owners are notorious for burning the candle at both ends as they struggle to meet all of the demands placed upon them as they build and develop their businesses. This article provides tips on how to prevent your personal battery from going completely flat and bringing your business to a grinding halt.
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Knowledge Is Not Power—Wisdom Is Power
Posted by iannarino under SalesFrom http://thesalesblog.com 5146 days ago
Made Hot by: SalesBlogcast on March 26, 2010 12:26 am
Knowledge is cheap, ubiquitous, indexed, accessible, and portable. It is no longer power. The new power is wisdom. It is the ability to make choices that generate the best results and outcomes.
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Hard Facts About Email Spam (Infographic)
Posted by emilyjadenn7 under NewsFrom http://www.rackspace.com 5146 days ago
Every month, we block millions and millions of spam messages. So we thought, wouldn’t it be fun to put together an infographic all about Email Spam Facts? What it is, where is comes from and how it’s blocked.
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Generating opportunities – You must be GAGA!!
Posted by bloggertone under ManagementFrom http://bloggertone.com 5146 days ago
Generating opportunities – You must be GAGA!! How to stand out and get noticed. Visibility to help generate more opportunities ....
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