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Following on from reports that the number of single word searches has increased by 17% in the last year, RevaHealth.com examine whether or not people are using shorter keywords to find the site now compared to this time last year. Read More

Storytelling is the ability to create a compelling vision of the future. Great salespeople include in their stories the challenges and the obstacles that will need to be overcome in order to create that future. They write the future positive outcomes with their clients as both characters and as coauthors. Use these tips to be a better storyteller. Read More

At just the age of 23, Stefani Joanne Angelina Germanotta more or more frequently known as Lady Gaga has rocketed to global fame is less than two years. Playing piano by ear from the age of 4, she went on to write her first piano ballad at 13 and began performing at New York nightclubs at the age of 14, she has now recently thrashed Billboard’s record as the first artist to have her first five si Read More

Social Media has emerged and is very popular among the marketers. Companies embracing these initiatives are on the forefront and are able to engage potential clients through the process of targeting, sorting and sifting leads, presenting and closing as well. Read More

Is the Sales Profession Dying? No… You are just listening to the wrong people!

I recently attended a sales and marketing conference. During one presentation, the focus turned to “Closing Techniques.” The presenter shared word-for-word scripts that would lead the prospect to “YES!”

Inevitably, someone in the back raised their hand and said, “That type of approach would put me off,” to whi Read More

People frequently forget the main purpose of marketing: communication. Marketing allows you to communicate to your future and current customers... Read More

In 2008 my colleague established a Social Media Team and we started working on a more formalised approach to embedding the principles of Social Media in the organisation. Read More

Movies have a big impact on our everyday life. The movie "Avatar" now has grossed over $600M in sales. In fact, technology has increased our appetite to watch to entertain ourselves since we can now watch not only on television, but computers and smartphones. Read More

I've been getting a lot of invitations to connect with strangers on LinkedIn. I take the trouble to reply to these requests and politely refuse the invite. Last week I got a snide reply back accusing me of not understanding how to network. That experience informed this new blog post. Read More

Suppose you’ve just been severely criticized, here are ways to help you handle critics and criticisms in a meeting: Read More