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Why A Blog Won’t Help Your Business

Avatar Posted by ajayjoya under Online Marketing
From http://www.flyteblog.com 5233 days ago
Made Hot by: BusinessBloggerPro on August 1, 2010 2:04 pm
A blog won’t help your business. Just like that StairMaster gathering dust in your basement won’t make you thin. Or a hammer won’t help you build those shelves if you don’t pick it up Read More
My friend, Ardath Albee, and I were commiserating the other day. We see so many misguided approaches, whether they are sales people, marketers, individuals. They know the theory–yes, they’re supposed to be customer focused. They know they are supposed to talk about customer needs, problems, goals. They know they should focus on solving customer problems by proposing great solutions. But, to often it’s not like that. Just after the words, “how can I help you,” or “what are your needs,” leave their mouths — before we have a chance to respond — they go on and say, “but let me tell you about our products,” or “let me tell you about me,” or “can you help me?” The focus shifts immediately back to them and what they want Read More
Google Reader is an excellent tool for sharing content and also for following content shared by others. In this post you can view a video on how to share content in Google Reader Read More
Forget Trump. Forget Branson. Forget any other motivational speaker you have ever seen or heard.

This guy is less than three feet tall. He's disabled. And he's changing attitudes one person at a time...

Once shunned by EVERY company he ever applied to, he now trains the CEOs and staff of Fortune 500 Companies Read More
In business, when we do something to hurt someone, cause them pain or cause them loss or damage, it is incumbent upon us to recognize what we have done and to mouth those two hardest words in the English language to say, “I’m sorry!”

If not now, when? There is an old adage that "It's never too late."

This story proves it wrong! Read More
Your photos are another marketing tool! Are they giving the message and impression you want them to?

Advice on the subject from a former Department of Motor Vehicle "AXE-MURDERER! Read More
Several days ago I wrote: The Most Used, Useless Metric In Sales. At the same time, I posed a question in LinkedIn asking people their opinions on the worst metric in sales. I was surprised by many of the responses. They included quota and revenue targets in every form–monthly, quarterly, annual. They included pipeline metrics, many variations of activity metrics and lots of others. Some of the metrics were very bad, many were simply bureaucratic reporting-having little to do with assessing sales performance, some represented micromanagement on the part of managers Read More
You get the call from an advertising agency. "Can you be here in 30 minutes...no time to explain!"

On the way, you're dreaming of the project! Porsche? The NFL? The Marlboro Man? Budweiser!

"No," states the manager when you arrive, "Toilet-bowl cleaner! Read More
A Review of an Article commissioned by an Irish Company into whether people actually look at Facebook advertisements. The University used state of the art eye tracking software and yielded some pretty interesting results ! Read More
We have a saying at my company: We like to see managers get "bloodied up a bit” before moving them into more prominent leadership roles. If we believe someone has management potential, we will intentionally put him in a situation where he will encounter extreme conflict, opposition, or just plain ambiguity (which in and of itself can be very stressful) Read More
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Share your small business tips with the community!