Martinzwilling voted on the following stories on BizSugar

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt even more completely to the changes in the buying and social behavior of consumers. High-technology product startups, w Read More
The entrepreneur’s challenge is to effectively communicate their value proposition, not only to customers, but also to vendors, partners, investors, and their own team. Especially for technical founders, this is normally all about presenting impressive facts. But in reality facts only go so far. St Read More
As an advisor to entrepreneurs, one of the most common requests I get is for an evaluation of a next startup idea. I try to explain that even the most innovative idea will fail if it is not a good fit for you at this time, so the question I ask them is “why you now” rather than “why this solution n Read More
I’m sure you will agree that not all business leaders are created equal, starting from the CEO on down. But I have found the more challenging question to be what distinguishes the best leaders from all the rest, especially before they have been selected and tested in a new role. My own conclusion, Read More
One of the characteristics that every good investor looks for in an aspiring entrepreneur is resilience, or the ability to learn from and bounce back after a failure. You don’t have to have previous startup problems to show resilience – everyone should have a story of tackling a tough challenge wit Read More
A common misconception I often hear in the startup world is that non-profits are easy and safe, since they don’t have to pay taxes, and they don’t have to make a profit for their shareholders. In reality, from the feedback I get from non-profit executives, exactly the opposite is true. Read More
Entrepreneurs are usually highly creative and innovative, but many innovative people are not entrepreneurs. Since it takes a team of people to build a great company, the challenge is to find that small percentage of innovative people, and then nurture the tendency, rather than stifle it. Read More
Have you noticed that more companies beg you to participate in their business today? It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. They do it because engaged customers b Read More
Equal Pay Day marks the day when working women will have earned what men earned in the previous year. This year, that day is Tuesday, March 15, and highlights the pay gap representing how much longer women must work to earn the same amount of pay, according to the National Committee on Pay Equity ( Read More
I agree with those of you who tell me that you learn the most from your own mistakes, but that shouldn’t keep you from starting with some best practices, and the feedback from others who have been there and done that. In my experience, mistakes in business are an expensive and painful way to learn, Read More
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Share your small business tips with the community!