Deciding which online opportunities to embrace comes down to understanding your audience.
"Go where your customers already are. Social media is not about being the first one into some new technology."
If you don't know what social media your customers are using, check it out by searching for your company name on Facebook or others.
P
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Facebook, Twitter, other social media help drive business for small firms
![Facebook, Twitter, other social media help drive business for small firms - http://www.chicagotribune.com](https://share.bizsugar.com/images/thumbnails/e407e65493ef9f636e36d5ccd1d227a4.png)
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From http://www.chicagotribune.com 5535 days ago
Made Hot by: on May 5, 2009 1:37 pm
One on One with Patagonia's Founder
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From http://www.fuelnet.com 5535 days ago
Made Hot by: on May 5, 2009 1:16 pm
In life, there is no separation between one's vocation ad one's avocation, between our day jobs and other things we do to remain inspired. That's the principle that guides Yvon Chouinard, founder of the outdoor gear company Patagonia. He believes companies large and small can reap greater financial rewards by doing what's good for the environm
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Sales Excellence Podcast - Episode 4 : Lead Nurturing
![Sales Excellence Podcast - Episode 4 : Lead Nurturing - http://www.sales-excellence.co.uk](https://share.bizsugar.com/images/thumbnails/e3214ff0ac25f7cff2ee06feb59d034f.png)
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From http://www.sales-excellence.co.uk 5535 days ago
Made Hot by: on May 1, 2009 8:08 pm
n most businesses, between 70-80% of your leads are long term. They're potential clients who pass all your qualifying criteria - but they're just not ready to buy right now.
Ideally, you want to begin to build a relationship with these potential clients so that when the time is right to buy, you're in the front of their mind.
Unfortunately,
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5 Foolproof Ways to Produce a Burning Desire for Your Goals
![5 Foolproof Ways to Produce a Burning Desire for Your Goals - http://zenhabits.net](https://share.bizsugar.com/images/thumbnails/7094639dec8ea5624d6ec0e505bc61cb.png)
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From http://zenhabits.net 5535 days ago
Made Hot by: tiroberts on May 1, 2009 2:15 pm
Whether it be getting out of debt, running a marathon, taking a much needed holiday or simply getting in shape, we all have goals. Yet whilst we do have them, and we would love to achieve them, life or other priorities sometimes get in the way.
Whatever the reason for this may be, it's no secret that goals can be difficult to work towards and a
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Will Mobile Phones Replace the PC?
![Will Mobile Phones Replace the PC? - http://www.v-fluence.com](https://share.bizsugar.com/images/thumbnails/f9e23570359f0b10b0e229a0bf19287d.png)
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From http://www.v-fluence.com 5535 days ago
Made Hot by: on May 1, 2009 11:17 am
As Apple announces its one billionth app download, Jay Byrne, CEO of v-Fluence Interactive explores the future of the mobile Web, PC's and where the Web is heading.
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#005 The Essence of Selling | The Selling to Consumers Podcast
![#005 The Essence of Selling | The Selling to Consumers Podcast - http://skipanderson.podbean.com](https://share.bizsugar.com/images/thumbnails/ee0dccce6a88c5d678e6f80c9fd16446.png)
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From http://skipanderson.podbean.com 5535 days ago
Made Hot by: on May 1, 2009 9:35 am
This podcast offers six sales tips to close more sales by taking the lead to get customers to make a yes or no buying decision.
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Inspiring Ideas to Help You Sell Through the Retail Slump
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From http://blog.sellingtoconsumers.com 5535 days ago
Made Hot by: on May 1, 2009 9:35 am
Jill Konrath, Dave Stein, Charles Green, and Skip Anderson contributed to this unique FREE eBook "Selling Through a Slump: An Industry-by-Industry Playbook."
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Google Launches Site for Advertisers... Thats Great News for Small Business
![Google Launches Site for Advertisers... Thats Great News for Small Business - http://www.searchenginejournal.com](https://share.bizsugar.com/images/thumbnails/bf3a2e2393543fe2d24f7197ab60ee60.png)
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From http://www.searchenginejournal.com 5537 days ago
Made Hot by: on May 1, 2009 4:05 am
You may have heard of Adwords but did you know Google has a whole host of advertising solutions including TV, and Mobile? Google just launched a site to help advertisers make the most of their tools.
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Obama's Taxes and Small Business
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From http://bizbox.slate.com 5537 days ago
Made Hot by: on April 30, 2009 8:20 pm
Some small-business critics have argued that Obama's proposed tax plan is unfair to small businesses. Are they right?
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Marketing Gets it Wrong, SWOT Analysis, and Ben Stein Sells Shoes
![Marketing Gets it Wrong, SWOT Analysis, and Ben Stein Sells Shoes - http://blog.sellingtoconsumers.com](https://share.bizsugar.com/images/thumbnails/7127a15ec062f9c29e663593466dc9b7.png)
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From http://blog.sellingtoconsumers.com 5536 days ago
Made Hot by: sannwood on April 30, 2009 6:24 pm
It seems Ben Stein is a bit nostalgic about his first summer job as a teen when he sold shoes.
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