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The lines between social media and search are getting more and more blurred every day to create a new, hybrid version of the two disciplines—social SEO. Both social media marketing and SEO are incredibly long-term if you want them done right, which may intimidate many site/business owners that are Read More

In my 12+ years as an SEO professional, I’ve found that just about every business can benefit from publishing a company blog. It doesn’t matter if it’s B2B or B2C, or what industry your business operates in—a good business blog can be invaluable for your SEO and Internet marketing in general. There Read More

The URL is more important than you’d probably think when it comes to SEO and usability. After all, it shows right there along with the meta title and meta description that you so carefully crafted in a search result. It seems kind of silly to have a perfect looking title and description and a URL t Read More

It’s an unfortunate reality in the SEO industry that there are numerous black hat SEO firms waiting to take advantage of unsuspecting site owners. These black hat SEO companies will promise you whatever results you want to hear in order to earn your business, and then fail to deliver. Some will jus Read More

Blogs are great because they provide a place for individuals and businesses to share their thoughts and knowledge to a wide audience in an informal and easy to use format. Unfortunately not all blog owners use their blog to its fullest potential. They brainstorm a topic idea, write about it, post i Read More

I came across this article on PCMag.com a few weeks ago. The story focused on an SEO firm that has started selling Google +1s. “Plussems, which is owned by SEOShop.biz, is selling 50 clicks for $9.99, 250 clicks for $69.99, and was selling a bundle of 2,000 clicks.” This isn’t the first time I’ve c Read More

I’ve come across a few blog posts in the last couple of weeks where the blogger was recommending that site owners abandon their company site and move all their efforts into social media marketing, with their Facebook page taking the place of their site. I completely disagree with this recommendatio Read More

For all intensive purposes, the US space program is done and over. After 135 missions over 30 years, the last shuttle launched and landed this past July. Some blame the program’s slow demise on cost, others site lack of interest from both the public and corporations who could have helped shoulder t Read More

It’s great that businesses are starting to get that they need to be involved in social media, but in many cases they are still missing the point. Their main focus is on getting lots of fans and followers and they don’t even consider that it’s really about much more than that. They see it as a numbe Read More

The nature of a blog (be it business or personal) is inherently social. It is a place for you to express your opinions, share information, educate an audience, and build a brand. One of the most important features of a blog is the ability to connect with your target audience. This is done through b Read More