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A key sales best practice is thorough preparation. In international sales there are additional reasons why preparation is critical. These reasons are because of cross-cultural differences and the extra explanations you need to make. Read More

Used properly and consistently, client meeting agendas can both minimize risk and improve the flow of a sale. Read More

A look at the definition of international business. Are "International Business" & "Global Business" the same thing? When determining whether a business is international or not, and when comparing how one business could be "more international" than another, perhaps the best thing is to look at the company's mindset. Read More

We've all known people who showed some of these signs; and they probably shouldn't have been in the sales profession. Read More

When cross-cultural challenges effect international sales, remember that we all respond to stories. When prospective clients hear a story where they can identify themselves, this usually brings questions to the surface and opens the dialog. Read More

One of the most common reason stated by small businesses for not embracing social networking is that they can't measure or, worse yet, don't believe there is any solid return on the investment of participation. I get emails almost daily from frustrated marketers who want to dive more fully into social networking, but can't convince the boss that i Read More

Ever done a vanity search on Google? Whether you have or not, plenty of people have probably searched on your name to see what you are about. Wouldn't it be awful if some type of derogatory search result turned up? Read More

Hoping to get a little extra word of mouth to boost sales in the slow economy? Here are 16 thing you can do right now without having to hire an agency. Read More

The fine line between real Customer Service and just service is what differentiates great companies from good, and get Customers to leave the service companies. Read More

I hate it when this happens. Read More